Head of Brand Identity & Design

Posted 2 Days Ago
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Walton, Carlisle, Cumbria, England
Senior level
Healthtech • Retail
The Role
The Head of Brand Identity & Design will lead the design vision for iconic brands in the Family Care & Professional business, ensuring consistent branding and innovative packaging design. This role involves collaboration with various teams and overseeing a small design team while managing agency relationships to deliver impactful design solutions across international markets.
Summary Generated by Built In

Head of Brand Identity & Design

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

We are looking for a Head of Brand Identity & Design to join our Global IFP segment! It's a unique leadership role for a design visionary, responsible for the end to end brand identity, design and packaging experience for iconic brands in our multi-billion Dollar International Family Care & Professional business. This leader will lead the identity & design vision for KC’s iconic brands including Kleenex, Andrex and Wypall, ensuring consistent delivery of visual identity across brands and markets, and delivering end to end break through brand design, packaging and product aesthetic initiatives. The role is accountable for the leading the Design vision and execution for Kimberly Clark’s Family Care and Professional brands, Reporting to the Creative, Design and Experience lead for International markets. The role is responsible for delivering Visual Identity visions across brands, then translating those visions into consistent & breakthrough design experiences across touch points, from comms to product aesthetics to packaging

Key Responsibilities include:

  • Set the design vision for Iconic Family Care & Professional brands (e.g. Andrex, Kleenex, Scott, Wypall) across International markets, including visual identity guidelines for implementation

  • Lead key Global design initiatives from concept to delivery, scaling across markets

  • Lead a team to deliver critical packaging design initiatives from concept through to artwork delivery

  • Partner and collaborate with Category & Brand leads to develop the design vision for innovation pipeline and work with Commercial Markets to ensure it is adoptable and growth-driving across IFP markets

  • Partner & collaborate with Creative & Comms strategy team to ensure consistent brand delivery across consumer touchpoints

  • Provide leadership and input into new design and visual identity processes, standards and operational plans, in support of the organizations business strategies.

  • Manage brand design and artwork agency relationships. Ensures that K-C has best in class agency partners

  • Oversee, lead and develop a 4 person design & artwork team

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.  

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark. 

About You

You perform at the highest level possible, and you appreciate a performance culture fuelled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results.

We’re looking for a design visionary. Someone who is an accomplished designer, capable of creating a design vision and bring it to life to inspire others.

The position requires the candidate with demonstrated experience working in the design discipline, including experience in brand identity as well as design delivery. The candidate should have experience of delivering design visions, either in-house or agency side. Experience of both would be preferable

The candidate should be able to demonstrate the following Experience:

  • Proven Brand Identity ownership and leadership Capability proven ability to set an inspirational and holistic vision for a brand, then build and deploy consistently across touch points and markets

  • Proven Design strategy leadership from vision to consistent execution (ideally scaled across multiple markets/geographies)

  • Proven leadership through inspiration and influence. Clear ability to bring people in through design vision work, and inspire them into action and consistent delivery

  • Understanding and experience in end to end delivery from identity to artwork

  • Proven people leadership bringing clarity and focus to deliver breakthrough individual performance AND unlocking the potential of individuals to elevate their capabilities

Key Individual competencies should include:

  • Human-centric ability to understand and connect with consumers on a personal, emotional level

  • Intuitive ability to see opportunities differently, trusting judgement and expertise

  • Visionary a leader who knows how to drive change, inspire and bring others with them

  • Brand Builder someone who knows what it takes to build brands brilliantly and consistently

  • Tenacious collaborator a leader who knows how to listen and work with others, whilst also operating with conviction, knowing their own mind

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance.  Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme. 

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row.  

To Be Considered 
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.  

In the meantime, please check out the careers website 

 

And finally, the fine print…. 

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. 

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. 

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. 

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role. 

#LI-Hybrid

Primary LocationUnited Kingdom- Flexible Location - South East England

Additional Locations

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time

The Company
Irving, TX
31,171 Employees
On-site Workplace

What We Do

Kimberly-Clark makes the essentials for a better life with well-known brands that matter every day – at home, school, work and on the go.

Throughout our 148 years, we have challenged conventional wisdom to innovate products that better meet the needs of consumers. We have created new categories with top brands like Kleenex®, and redefined categories with Huggies® and U by Kotex®.

While growing our $18+ billion global business, we help build careers through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands. Our 43,000 employees are changing the world for the better, too, generously giving back to communities and causes around the globe.

If innovative thinking and a passion to win inspire you, come Unleash Your Power at Kimberly-Clark.

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