Growth Specialist (KT)

Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!

KT by Knix is our teen-focused brand, empowering the next generation with sustainable and stylish leakproof underwear. We’re looking for a passionate and driven Growth Specialist to support our ambitious growth goals and bring our mission to life for young consumers and their families. As the Growth Specialist for KT by Knix, you will play a critical role in executing strategies that drive brand awareness, customer acquisition, and retention. You’ll support the day-to-day operations of our performance marketing, while collaborating with internal and external partners to optimize campaigns and maximize ROI.

Resonsibilities

• Assist in executing paid media campaigns across platforms such as Meta, TikTok, Google, and Pinterest, ensuring accuracy and timely delivery.
• Collaborate with the growth team to track KPIs, analyze campaign performance, and identify opportunities for optimization.
• Support the planning and execution of influencer marketing campaigns, including influencer sourcing, outreach management, and performance tracking.
• Coordinate content creation for both paid and organic social media initiatives, working closely with creative teams to ensure alignment with brand guidelines and campaign objectives.
• Stay up-to-date with industry trends and competitor activity to uncover new opportunities for KT by Knix to engage its target audience.
• Serve as the main point of contact for external agency partners, ensuring smooth communication and seamless campaign execution.
• Provide administrative assistance to the growth team, including budget management, reporting, and coordination tasks.

Qualifications

• 3+ years of experience in paid social, either agency-side or in-house.
• You thrive in fast-paced environments and are excited to tackle new challenges.
• You have a strong understanding of social media platforms, trends, and tools, with a particular interest in engaging teen audiences and parents.
• You possess excellent organizational skills, an eye for detail, and the ability to manage multiple priorities simultaneously.

How we Hire

Our people are what make Knix, Knix! Our people are passionate and have a strong belief in our mission. Our people are naturally curious and ambitious by nature. Employees feel respected and supported at Knix. We take an inclusive and equitable approach offering the same interview experience to every candidate we meet with. Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities. We know and believe that diverse and inclusive teams empower us to make better decisions and inspire innovation so that we can better serve our customers and community. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.