Growth Marketing Manager

Posted 17 Days Ago
Easy Apply
Hiring Remotely in USA
Remote
Mid level
Big Data • Healthtech • HR Tech • Machine Learning • Software • Telehealth • Big Data Analytics
Garner uses data science to steer employees to the best-performing doctors.
The Role
The Growth Marketing Manager will design, launch, and optimize campaigns, analyze performance metrics, refine messaging, and collaborate across teams to enhance member engagement and drive growth.
Summary Generated by Built In

Garner's mission is to transform the healthcare economy, delivering high quality and affordable care for all. By helping employers restructure their healthcare benefit to provide clear incentives and data-driven insights, we direct employees to higher quality and lower cost healthcare providers. The result is that patients get better health outcomes while doctors are rewarded for practicing well, not performing more procedures. We are backed by top-tier venture capital firms, are growing rapidly and looking to expand our team.

We’re looking for a Growth Marketing Manager who is excited to design, launch, and optimize marketing campaigns that drive member sign-ups and engagement with Garner and build reporting to analyze & optimize marketing performance. This high-impact role is at the heart of our growth engine - helping us engage more members, deliver a first-class member experience, and ultimately improve health outcomes at scale. We are looking for a strategic thinker who is analytical and excited to test & scale new marketing ideas, build new processes, and analyze data & reporting to generate insights and optimize our marketing performance. You’ll combine marketing, data & analytics, and cross-functional collaboration (working with Product, Data & Reporting, and Account Management) to drive member engagement and client retention. The role reports to the VP of Growth Marketing.

Responsibilities will include:

  • Run multi-channel marketing campaigns: Build and launch marketing campaigns across channels (e.g., email, direct mail, and SMS) utilizing marketing automation tools platforms like Iterable) to drive member sign-ups and engagement with  Garner.
  • Analyze performance & deliver insights: Measure and analyze campaign & channel performance metrics to generate recommendations to optimize future campaigns. Own key member engagement dashboards, improve marketing attribution, and develop regular reporting to understand success of our marketing campaigns and how to optimize future campaigns.  
  • Refine messaging and segmentation: Design and implement A/B tests to refine targeting and messaging and optimize campaign performance. Use data to identify key segments and tailor marketing strategy and campaigns by segment.  
  • Collaborate cross-functionally: Partner with Product, Account Management, Data, & Reporting to support new product launches and custom client marketing initiatives and analyze and optimize marketing performance.  
  • Optimize new processes: Build and improve scalable marketing processes to improve efficiency.

The ideal candidate has:

  • 3+ years of B2C marketing experience in growth marketing, lifecycle marketing, marketing operations, or similar role  
  • Hands-on experience executing multi-channel  marketing campaigns using marketing automation and CRM platforms (preferably Iterable)
    • Tactical execution of email, segment, and campaign builds
    • Familiarity with HTML/CSS for basic email template customization
  • Excellent analytical and reporting skills – the ability to analyze, interpret, and generate actionable insights and next steps. Comfortable with dashboards, analyzing marketing performance, understanding marketing attribution, and reporting. 
  • Strong project management skills - the ability to juggle multiple priorities, meet deadlines, and work cross-functionally  
  • Collaborative team player with strong communication and interpersonal skills 
  • Ability to thrive in a fast-paced, dynamic start-up environment 
  • A desire to be a part of our mission to improve the U.S. healthcare system
  • Authorized to work lawfully in the United States of America as Garner does not engage in immigration sponsorship at this time 

What we look for at Garner:

  • Mission First: Our mission is to transform our healthcare system, delivering high-quality and affordable care to all. Everything else is secondary.
  • Expect Extraordinary: Our mission is audacious, so we will only succeed by producing exceptional results. We continually push ourselves and each other to new heights and beyond our comfort zones.
  • Courageous Communication: Transparency and candor are imperative to realizing our potential as an organization and as individuals—even when uncomfortable. Many companies talk about these values. We live them.
  • Supportive community: People do their best work and learn the most when genuinely supported and cared for. It’s also more fun that way.

The target salary range for this position is $86,000 - $120,000. Individual compensation for this role will depend on various factors, including qualifications, skills, and applicable laws. In addition to base compensation, this role can include participation in our equity incentive and competitive benefits plans.

 

Garner Health is proud to be an Equal Employment Opportunity employer and values diversity in the workplace. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

 

Garner Health is committed to providing accommodations for qualified individuals with disabilities in our recruiting process. If you need assistance or an accommodation due to a disability, you may contact us at [email protected]

 

Beware of job scam fraudsters! Our recruiters use getgarner.com email addresses exclusively. We do not post open roles on Indeed, conduct interviews via text, instant message, or Teams and we do not ask candidates to download software, purchase equipment through us, or to provide sensitive information such as bank account or social security numbers. If you have been contacted by someone claiming to be a Garner recruiter or hiring manager from a different domain about a job offer, please report it as potential job fraud to law enforcement here and to [email protected]

Top Skills

CSS
HTML
Iterable

What the Team is Saying

Pedro
Joanna
Megan
James
Bhavya
Chris
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The Company
200 Employees
Remote Workplace
Year Founded: 2019

What We Do

Garner Health is a health tech startup that is transforming the healthcare economy by enabling patients to receive high-quality and affordable care. Garner Health has two core offerings: Garner, a benefit program that uses a new approach to data science and incentive accounts to help employees find the best doctors in their communities, and Garner DataPro, a provider recommendation platform that serves referrals based on the most accurate provider performance and directory data in the industry. Garner Health’s offerings utilize over 75% of the medical claims data in the United States to objectively examine patient outcomes based on more than 500 specialty-specific quality and efficiency measures. By analyzing millions of healthcare journeys across 82 distinct medical specialties, Garner Health sets a new industry standard in delivering reliable, actionable referrals and navigating patients to the highest-quality providers. Garner Health is a remote-first company based in NYC.

Why Work With Us

Our values connect us in caring deeply about doing something different and hard — transforming the healthcare economy. They create an actionable set of norms for how we operate, including how we make decisions and support one another. Learn about our values here: https://www.getgarner.com/about.

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Garner Health Offices

Remote Workspace

Employees work remotely.

Typical time on-site: None
US
New York, NY
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