Growth Manager- SMS & Email Products

Posted 18 Days Ago
Be an Early Applicant
Tel Aviv
Mid level
Consumer Web • eCommerce • Marketing Tech • Retail • Software
Yotpo, the leading eCommerce marketing platform.
The Role
As a Growth Manager, you will develop and execute strategies to engage and retain customers, driving product feature adoption and generating demand through effective marketing campaigns. You'll lead customer communication, optimize marketing initiatives, and collaborate with various teams to enhance customer satisfaction and lifetime value.
Summary Generated by Built In

If you're into online shopping (who isn't these days?), chances are you've crossed paths with Yotpo. We're all about eCommerce retention—helping brands of every size turn one-time shoppers into lifelong customers. 

Think loyalty programs, SMS and email marketing, subscriptions, and reviews—it's what we do best. Plus, we've got more tricks up our sleeve.

With teams spread across the globe—from the US and Canada to the UK, Israel, Bulgaria, and Australia—we're growing fast. Our main mission? Delivering cutting-edge technology that sets new standards in the industry.

Sounds exciting? Then read on, because we’re looking for curious professional talents to be a part of building the future of the e-commerce industry.

At Yotpo, we're focused on helping brands build lasting relationships with their customers through innovative solutions like loyalty programs, SMS and email marketing, subscriptions, and reviews. Our technology is driving the future of eCommerce, and we're looking to expand our team with people who are excited to contribute to this mission.

About Yotpo:
We operate globally, with teams across the US, Canada, UK, Israel, Bulgaria, and Australia. We believe that diverse perspectives lead to better outcomes and foster an inclusive work environment where all team members can succeed.

About the Role:
We are seeking a Growth Manager to join our SMS & Email Product team. This role combines marketing, product strategy, and data analysis to develop approaches that engage and retain customers. You'll work with teams across the company to drive product adoption, enhance customer experiences, and support long-term customer relationships.

Key Responsibilities:

  • Lead initiatives to increase SMS and email feature adoption and overall product usage.
  • Manage customer communications across multiple channels (email, in-app messaging, newsletters) to drive engagement and share updates.
  • Develop and execute customer marketing strategies, including campaigns and in-app interactions, to encourage product use and cross-sell opportunities.
  • Create and refine customer journeys to optimize experiences and meet business goals.
  • Produce educational resources like guides, videos, and webinars to support customer success.
  • Analyze product data and track key performance indicators (KPIs) to refine strategies and drive improvement.
  • Stay updated on industry trends and competitor offerings to identify new opportunities.
  • Collaborate closely with teams in Product, Data, Marketing, Design, Sales, and Customer Success.

What You Bring:

  • 3+ years of experience in customer growth management, preferably in SaaS, B2B, or eCommerce.
  • Proven ability to create, manage, and optimize marketing campaigns that drive engagement.
  • Experience working independently and leading cross-functional teams.
  • Familiarity with marketing automation tools (e.g., HubSpot, Customer.io, Google Analytics) is an advantage.
  • Strong analytical skills and the ability to turn insights into actionable strategies.
  • Excellent communication skills in English, both written and verbal.
  • Creative thinking and problem-solving skills.
  • Well-organized with strong project management abilities.

Why Yotpo?

  • We welcome applicants from all backgrounds, and we value diverse perspectives. Even if your experience doesn’t perfectly align with every requirement, we encourage you to apply. We believe that great ideas come from everywhere.
  • Yotpo offers competitive compensation, opportunities for growth, and the chance to work in a fast-paced, global environment with cutting-edge technology.
  • Flexible work arrangements, including remote work options, are available to support various working styles and needs.

Join Us:
If you're excited about shaping the future of eCommerce and want to be part of a team that values innovation, collaboration, and inclusivity, we’d love to hear from you. Apply today and help us build something great together.

#LI-Hybrid

The Company
HQ: New York, NY
1,000 Employees
Hybrid Workplace
Year Founded: 2011

What We Do

Yotpo is the leading eCommerce marketing platform, helping thousands of forward-thinking brands like Rebecca Minkoff, MVMT, Bob’s Discount Furniture, and Steve Madden accelerate direct-to-consumer growth. Our single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more, empowering brands to create smarter, higher-converting experiences that spark and sustain customer relationships. We integrate with the tools online businesses use every day, including Google, Instagram, top eCommerce platforms, and the rest of the martech stack. Yotpo is a Forbes Cloud 100 company with offices worldwide including New York, London, Tel Aviv, Sofia, Australia and growing!

Why Work With Us

The primary perk of working at Yotpo is being surrounded by some of the most intelligent, driven and compassionate people you'll ever encounter. We all work very hard to become better professionals and better people.

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