Field Support Manager

Company Description

The Field Support Manager, Communications, will lead and manage processes to enhance the effectiveness of Key Accounts, Insights, and Distribution by developing tools aligned with brand standards to support national strategies across the US. This role is crucial in our efforts to dominate the Energy Drink category, grow the business, and outperform our competition.

The Field Support Manager will oversee and develop the execution of plans for product commercialization, distribution initiatives, and retail channel strategies. The Manager will improve and maintain processes and tools essential for future growth, aiming to simplify operations and engage and train sales teams on critical trade initiatives across all Off-Premise accounts served by RBNA’s national distribution network. The Manager will work cross-functionally to lead sales communications nationally for both internal teams and our external distributor network, and will also develop selling resources and materials that support sales and business plan initiatives.

Job Description

COMMERCIALIZATION AND SALES STRATEGY

Develop and implement comprehensive sales strategies to create sales tools for Key Account and Off-Premise network.

Conduct trade analysis to identify opportunities and trends.

Create impactful, strategic marketing presentations utilizing Circana data, insights, and storytelling.

Collaborate with senior management to align sales strategies with overall business KPIs.

Present sales and distribution strategies to executive stakeholders.

DEVELOP AND IMPLEMENT INTERNAL COMMUNICATION STANDARIZED PROCESSES

Analyze current sales processes and identify areas for improvement.

Support product innovation and commercialization strategies.

Implement best practice tools, monitor, and report on sales performance.

Ensure executional success through sales communication and by creating standard guidelines in collaboration with the global Perfect Store and Beverage Initiative strategy.

CREATING AND EXECUTING INCENTIVE PROCESS

Develop and implement operational procedures and best practices for shipping fulfillment and communications.

Collaborate with the partnerships team for incentive prize sourcing.

Create a communications strategy for shipment and affidavit tracking.

VENDOR MANAGEMENT

Identify and evaluate potential vendors based on quality, cost, and strategic fit.

Create and facilitate the onboarding process for new vendors, ensuring brand and sales compliance.

Develop and implement vendor performance through ongoing training and communication.

Conduct audits and regular performance reviews.

Collect and manage invoices through the vendor portal.

PEOPLE MANAGEMENT

Interview, onboard, and train contract fulfillment associates.

Oversee fulfillment associates in shipping, administrative communications, and operations.

Train and mentor fulfillment associates with all relevant communications tools.

PROJECT MANAGEMENT

Develop the overall internal communications strategy, collaborating cross-functionally with key stakeholders.

Manage timelines and work-back schedules with cross-functional department senior leaders to deliver essential resources to RBNA Sales & Distribution Teams.

Work with the Field Support team to ensure consistent communication of updates, direction, and information.

Development of the overall internal communications strategy, collaborating cross-functionally

Qualifications

5+ years of experience working in the Consumer-Packaged Goods industry preferred.

Proven people management experience.

Management consulting experience is a plus.

Demonstrated ability to influence stakeholders and client groups through effective tools and communication.

Excellent communication skills, both written and verbal, with an emphasis on presentation and training.

Strong project management experience with a proven track record of delivering projects on time and within budget.

Proficiency in Microsoft Excel and PowerPoint.

Experience using Circana or similar databases to conduct research, analyze data, and synthesize findings into compelling presentations.

Knowledge of in-store execution, merchandising, and POS in a direct store delivery distribution model preferred but not mandatory.

Additional Information

The base salary range for this position is $88,000 to $132,000 + cash incentives

Actual salary offers may vary based on work experience.

The base pay range is subject to change and may be modified in the future.

Our current Benefits include:

Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement

(Benefits listed may vary depending on the nature of your employment or work location)

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.