Company Description
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends to all our brands, partners, and suppliers.
Job Description
The Sr. Field Representative must protect Mattel's leadership in the toy category at the point of sale by: a) correctly executing sales and trade marketing strategies b) visiting points of sale in order to build customer loyalty c) understanding the category to identify threats and opportunities.
Its main challenge is to position itself as a leader in a highly competitive, dynamic and demanding environment.
Key Responsibilities:
1. Lead the field operation through the local promotion agency, defining objectives of frequency, coverage and scope
2. Responsible for ensuring the correct execution of the brands at the point of sale, aligned to the commercial and trade marketing strategy of the country
3. Develop display strategies together with the visual merchandising team to maximize the leadership of the brands in the different channels and categories
4. Responsible for generating valuable relationships with stakeholders of: sales, customers, stores, agency.
Qualifications
3-4 years experience in sales, trade marketing, GTM, sales strategy, ideally managing relationships with clients, stores and promotion agencies in mass consumption categories.
Advance Excel
Additional Information
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offers include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.
Top Skills
What We Do
We are a purpose driven company with a mission to create innovative products and experiences that inspire, entertain, and develop children through play.
We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.
Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in more than 35 locations and our products are sold in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.
