First launch was back in 2009. So with over 15 years in the payments industry, we’ve got a story to tell.
Dojo is built to soothe customer and consumer pain points across the world for over 140,000 customers.
And today, there’s over 1000 of us in multiple locations across the UK, Ireland, Spain, and Italy.
Our mission is to empower businesses to thrive in the experience economy by creating the tools and tech that turn transactions into meaningful relationships.
We do that through sophisticated EPOS payments integrations, fast transactions, hospitality bookings, and a strong consumer restaurant app.
The Role
The Field Marketing Manager is a strategic leader responsible for enabling Payments Consultants (PCs) to achieve exceptional sales and commercial results through targeted marketing initiatives, continuous education, and cross-functional collaboration. This role drives PC growth, performance, and satisfaction by delivering impactful marketing strategies, tools, and guidance to meet evolving needs of Dojo and the PCs. The role works closely with the Brand Director, Director of Commercial and Enablement, VP of Sales and wider Commercial team.
The Field Marketing Manager has an in-depth understanding of the PC lifecycle and executes a wide range of marketing activities to ensure Dojo continues to grow and hit revenue targets through effective enablement of the PC workforce.
Success in this role is defined by the ability to proactively develop and execute integrated marketing strategies and tactics that enable PCs to exceed performance goals, foster their professional growth at Dojo, and maintain their engagement and satisfaction as a Dojo PC.
Key Responsibilities
- Overall accountability to marketing to and through the PC channel. This includes developing and executing the field marketing strategy, specific campaigns, and roadmaps.
- Acting as the main point of contact for Field Marketing, especially for the Sales Enablement Director and VP of Sales, bringing Marketing Expertise to the overall channel strategy.
- Collaborating closely with Partner Marketing Manager to ensure alignment or coordination between PC and Partner strategies or campaigns where required.
PC Growth & Retention
- Develop and implement comprehensive marketing strategies that support recruitment, effective onboarding, and sustained engagement of PCs to hit revenue targets.
- Design targeted initiatives to facilitate early tenure success and long-term professional development, ensuring PCs are equipped for sustained growth, leveraging channels such as CRM, webinars and other platforms to grow engagement.
- Create data-driven marketing programs and assets that enhance PC sales performance and deepen their product knowledge.
- Facilitate sessions with the product marketing team and PC’s to ensure the PC population understand the propositions across all segments and verticals, but can also share their in-field experience of selling Dojo back to product marketing.
- Partner with cross-functional teams to drive Tier 1 performance through bespoke enablement tools and ongoing development opportunities such as event playbooks, communicating incentives etc.
PC Engagement & Management
- Manage the creation, organisation, and delivery of content on the PC Asset Hub, ensuring it meets the commercial needs of PCs and tailored to the focus customer segments and vertical eg. Hospitality, Leisure & Entertainment,, automotive etc
- Produce and distribute comprehensive toolkits tailored to address the unique challenges and opportunities within UK regions eg. Low penetration areas need greater education.
- Collaborate closely with Sales Enablement and PC Communications peers on a PC content calendar.
- Support the organisation of PC specific events including PC conference, PC meet-ups and relationship building events with the Events Manager.
- Ensure all event content and agendas are built in collaboration with Revenue Leadership (VP of Sales, Sales Enablement Director, and VP Partnerships are key stakeholders) and all event collateral is developed and approved in a timely manner.
- Act as the main point of contact for any PC related issues including but not limited to compliance and FCA breaches and working closely with the Brand Director on any reputation issues that could undermine the Dojo brand.
PC Satisfaction
- Implement structured feedback loops to proactively address PC concerns and needs, improving their overall Dojo experience and satisfaction, helping to build trust, loyalty, and advocacy.
- Leverage feedback and insights to drive PC Net Promoter Score (NPS) improvements, aligning success metrics with PC enablement initiatives.
- Establish and maintain efficient platforms and channels to deliver marketing resources, ensuring accessibility and usability for all PCs.
Insights & Research
- Use data and insights to continuously adjust marketing strategies to understand where there are greater opportunities to support PC retention and engagement.
- Foster cross-functional collaboration to ensure marketing assets and initiatives resonate with both PC goals and broader organisational priorities, and are aligned with brand guidelines and Tone of Voice.
Dojo home and away
We believe our best work happens when we collaborate in-person. These “together days” foster communication, drive innovation and spark our brightest ideas.
That's why we have an office-first culture. This means working from the office 4+ days per week.
With offices across Europe, we know a thing or two about staying dynamic. Need deep focus? Head to a quiet zone. Big ideas? Collaboration spaces have you covered. Just here for a catch-up? Our social hubs make it easy. Do work that counts, in spaces made for you.
Question: what’s curious, relentless, and customer obsessed?
If you’re keen to know the answer, you’re a third of the way to meeting our Dojo values.
If the following speak to you, let’s talk:
- You’re curious. You have a real desire to learn and create.
- You’re relentless. You keep going even when it’s easier not to.
- You’re customer-obsessed. You know how important customers are to what you do.
Diversity, equity, and inclusion at Dojo
From local bakeries to well-known eateries, Dojo payments serve over 140,000 places across the UK.
And something that’s fundamental to creating relevant, innovative products at Dojo is to build teams to reflect the diversity of the businesses we serve.
Our drive to improve diversity, equity, and inclusion is closely linked to helping employees thrive and innovating for better customer experiences.
If you care about your work, you’re curious, and you think customer-first, you have a place at Dojo.
To make sure you’re the best you can be throughout the recruitment process, let us know if you need any extra adjustments to help you thrive.
Visit dojo.careers to find out more about our benefits and what it’s like to work at Dojo, or check out our LinkedIn and Instagram pages.
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Top Skills
What We Do
Since launching in 2019 to address business owners’ pain points across the UK, we’ve seen incredible growth as a scaling fintech, welcoming over 150,000 customers and growing the Dojo team to 1,000+ people across five locations. In that time, we’ve also introduced Dojo Virtual Queues & Bookings and the Dojo restaurant finder app, formerly known as WalkUp and loved by 1,000 restaurants and 750,000 diners. Today, we work towards our mission to empower businesses to thrive in the Experience Economy by creating the tools and technology that turn transactions into meaningful relationships. For our business customers, that means fast funding, the fastest payments, smart integrations, and efficient virtual queues & bookings - all with instant insight across the board. For diners, that means getting seated at their favourite restaurants in just a couple of taps on the Dojo app. Whether it’s for busy business owners or hungry diners, every Dojo product is built to address real customer pain points by our dedicated teams in London, Bristol, Hull and Belfast
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