Field Marketing Manager

Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

Reporting to the Regional Marketing Manager, Genesys is looking to hire a Field Marketing Manager for the Nordics and Baltic region based in Sweden.

The position is created to support the regional marketing and Genesys sales teams with the planning and execution of marketing activities that will further drive sales as well as build the Genesys brand across enterprises, channel partners and ecosystem partners.

Responsibilities include:

• Reporting into the regional marketing leader to assist in the execution of field marketing activities for the region.
• Lead-generation campaigns, run local webinars, Genesys events, trade shows, industry conferences and external speaking opportunities.
• Support budget management and program reporting.
• Development of long-term campaign plans and quarterly marketing plans with key channel partners.
• Management of OPEX and supporting the execution of marketing plans of key channel partners.
• Development and execution of end-user marketing activities.
• Work closely with the local Genesys Sales teams to drive joint success.
• Utilize partner communications to increase brand awareness of Genesys.
• Work with cross functional groups in PR, Customer Advocacy and digital marketing on a project basis.

• Regular contact with regional marketing managers and EMEA marketing teams, regional sales teams, enterprise and channel sales management, strategic channel partners and Sis, global marketing programs managers and regional customer success managers.

Experience & Skills Required:

• At least 4 years’ experience in an IT industry
• Fluent in Swedish and English, any other Nordic languages spoken are desirable but not essential
• Ideal candidate will have experience in Field and Channel Marketing, preferably in a B2B tier-2 channel model
• Experience in the full spectrum of the marketing mix
• Good personal communication and presentation skills are essential
• Experience working in CCAS or SaaS market would be desirable but not essential.
• Experience from working with campaign management tools like Salesforce CRM and WordPress would be desirable but not essential.

Profile:

The successful candidate will be educated to degree level with strong commercial and presentation skills. They will be a self-starter, results oriented, highly motivated with a positive attitude and a good communicator with a proven track record in delivering successful marketing campaigns in an aggressive sales environment. The ability to prioritize activities in support of marketing and sales objectives is essential, the candidate must be able to strike the right balance between achieving EMEA marketing objectives and supporting local sales initiatives.

Regular travel throughout the region will be a requirement of the role with a focus on The Nordics but could also include any other country in the Europe, Middle East and Africa region, and to the US.

#LI-MC1

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys:

Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted platform that is born in the cloud, Genesys Cloud helps organizations accelerate growth by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements. Visit www.genesys.com.

Reasonable Accommodations:

If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may reach out to [email protected]. You can expect a response from someone within 24-48 hours. To ensure we set you up with the best reasonable accommodation, please provide them the following information: first and last name, country of residence, the job ID(s) or (titles) of the positions you would like to apply, and the specific reasonable accommodation(s) or modification(s) you are requesting.

This email is designed to assist job seekers who seek reasonable accommodation for the application process. Messages sent for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.

Genesys is an equal opportunity employer committed to equity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

Please note that recruiters will never ask for sensitive personal or financial information during the application phase.