Event Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
New York, NY
Mid level
Consumer Web • eCommerce • Marketing Tech • Retail • Software
Yotpo, the leading eCommerce marketing platform.
The Role
As the Event Marketing Manager at Yotpo, you will support planning and execution of events to drive a qualified pipeline. Your role includes logistics management, collaboration with marketing and sales teams, pre-event outreach, post-event follow-ups, and measuring event success.
Summary Generated by Built In

If you're into online shopping (who isn't these days?), chances are you've crossed paths with Yotpo. We're all about eCommerce retention—helping brands of every size turn one-time shoppers into lifelong customers. 

Think loyalty programs, SMS and email marketing, subscriptions, and reviews—it's what we do best. Plus, we've got more tricks up our sleeve.

With teams spread across the globe—from the US and Canada to the UK, Israel, Bulgaria, and Australia—we're growing fast. Our main mission? Delivering cutting-edge technology that sets new standards in the industry.

Sounds exciting? Then read on, because we’re looking for curious professional talents to be a part of building the future of the e-commerce industry.

As Yotpo’s  Event Marketing Manager, you will be responsible for supporting the planning and execution of events and field marketing activities in the US. You will work closely with the marketing and sales teams to help drive a qualified pipeline for Yotpo through a variety of event-based campaigns.

Events are one of Yotpo’s strongest lead generation channels, and we’re looking for an Event Marketing Manager who can assist in organizing Yotpo’s participation in key US marketing events, including industry trade shows, third-party conferences, and other owned and sponsored events.

The ideal candidate is detail-oriented, proactive, and thrives in a collaborative environment.

You will:

  • Support Yotpo’s US field events strategy, assisting in program planning and execution to help accelerate and support the sales pipeline while meeting MQL/SAL goals.
  • Collaborate with internal Yotpo stakeholders and cross-functional teams, including ABM, marketing, operations, design, content, sales, and customer success, to deliver event campaigns and achieve objectives.
  • Manage logistics for assigned events, including timelines, project deadlines, vendor coordination (venues, F&B, swag, collateral, travel, etc.), and budget tracking.
  • Coordinate pre-event outreach and post-event follow-ups, including delivering lead lists and ensuring smooth handovers to the sales team.
  • Hold pre-event briefings, provide on-site support during events to ensure smooth execution, represent Yotpo’s brand, engage the target audience, and support the sales team in achieving their goals.
  • Measure event success through key performance indicators and assist in optimizing strategies to improve results.
  • Follow established guidelines and protocols for conducting owned and third-party field events.

About you:

  • 2-4 years of experience in marketing events, field marketing, or a related role.
  • Familiarity with the sales and lead funnel and experience collaborating with GTM teams to meet goals.
  • A proactive and results-driven mindset, with the motivation to contribute to team success.
  • Ability to travel within the US as needed.
  • Excellent project management and organizational skills.
  • Strong written and verbal communication skills.

Bonus points for: 

  • Experience working in a similar position at a SaaS or ecommerce tech is a huge advantage. 
  • Knowledge of marketing and sales automation tools.
  • Team player and all-around awesome person.

If you don’t meet 100% of the qualifications outlined above, that’s okay! We believe in hiring people, not just skills. If you have a passion to learn and are excited about eCommerce and technology, then we want to hear from you.

About Yotpo US:

  • 100% coverage of employee medical premiums; 90% coverage for dependent/family premiums.
  • 100% coverage of employee dental + vision premiums.
  • Comprehensive life and disability insurance.
  • Flexible Time Off (FTO) policy, sick time, and paid holidays.
  • Equity in options.
  • Company sponsored 401K matching.
  • Pre-tax Commuter and Healthcare benefits.
  • Comprehensive paid leave for new parents and Dependent Care FSA.
  • Individualized career development, rewards and recognition.
  • Wellness and philanthropic programming and events.
  • We are now working in a flexible hybrid capacity, going into the office 3 days per week.

Yotpo’s employee-centric culture has consistently earned us coveted spots on Built In’s Best Places to Work lists in both NYC and Austin over the years. Directly inspired by employee feedback, we create opportunities to bring our teams together. Yotpo programming includes team events, educational fireside chats, end of year celebrations, affinity groups and partnerships.

Yotpo is for everyone, and we’re committed to anti-racist work. We welcome and employ people regardless of race, color,  gender identity, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We are proud to be an equal opportunity employer,  a place where your voice is heard and your perspective is encouraged. Come join us and help us build a global company where we're all proud to belong.

Base salary $105,000 - 125,000 USD

Base salary ranges are determined by multiple factors unique to each candidate, including skills and local market benchmarks.

#LI-Hybrid

The Company
HQ: New York, NY
1,000 Employees
Hybrid Workplace
Year Founded: 2011

What We Do

Yotpo is the leading eCommerce marketing platform, helping thousands of forward-thinking brands like Rebecca Minkoff, MVMT, Bob’s Discount Furniture, and Steve Madden accelerate direct-to-consumer growth. Our single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more, empowering brands to create smarter, higher-converting experiences that spark and sustain customer relationships. We integrate with the tools online businesses use every day, including Google, Instagram, top eCommerce platforms, and the rest of the martech stack. Yotpo is a Forbes Cloud 100 company with offices worldwide including New York, London, Tel Aviv, Sofia, Australia and growing!

Why Work With Us

The primary perk of working at Yotpo is being surrounded by some of the most intelligent, driven and compassionate people you'll ever encounter. We all work very hard to become better professionals and better people.

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