Email Marketing Specialist

Posted 23 Hours Ago
Be an Early Applicant
Atlanta, GA
Junior
Other
The Role
The Email Marketing Specialist executes sales support initiatives, manages marketing projects, develops content, and analyzes data while ensuring brand consistency.
Summary Generated by Built In

Preferred Qualifications:

  • Understand Marketing Cloud Engagement and industry best practices related to email development and deployment
  • 2+ years of explicit campaign management experience and/or development experience in Salesforce Marketing Cloud Engagement
  • Candidates with HTML/CSS development experience
  • Proficiency in implementing email programs within Marketing Cloud Engagement tool limitations
  • Identify bugs/issues in HTML emails, resolving issues where possible and reassigning issues when additional review is required
  • Work with other team members to implement/execute best practices and department processes

Job Summary

Responsible for executing a variety of sales support initiatives from content development through production on behalf of the enterprise and business units.

Major Tasks, Responsibilities, and Key Accountabilities

  • Works with Marketing CRM to understand needs of business units and determine most effective tactical execution.
  • Manages internal and external resources for development of marketing materials.
  • Develops content and proofreads printed materials.
  • Manages a wide range of marketing projects through completion within established deadlines.
  • Reviews brand usage in diverse applications to ensure consistency and adherence to defined standards.
  • Manages corporate sponsorships and customer appreciation opportunities.
  •  

Nature and Scope

  • Demonstrates skill in data analysis techniques by resolving missing/incomplete information and inconsistencies/anomalies in more complex research/data.
  • Nature of work requires increasing independence; receives guidance only on unusual, complex problems or issues. Work review typically involves periodic review of output by a supervisor and/or direct customers of the process.
  • May provide general guidance/direction to or train junior level support or professional personnel.
  •  

Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
  • Typically requires overnight travel less than 10% of the time.
  •  

Education and Experience

  • Typically requires BS/BA in a related discipline. Generally 2-5 years of experience in a related field OR MS/MA and generally 2-4 years of experience in a related field. Certification is required in some areas.

Our Goals for Diversity, Equity, and Inclusion

We are committed to creating a culture that promotes equity, respect, and advocacy for every HD Supply associate. We value the diversity of our people.

Equal Employment Opportunity

HD Supply is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Top Skills

Marketing Crm
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The Company
Atlanta, GA
11,000 Employees
On-site Workplace
Year Founded: 1974

What We Do

HD Supply is one of the largest industrial distributors in North America. Our industry-leading businesses provide a broad range of products, services and solutions to professional customers in the maintenance, repair and operations (MRO), infrastructure, and non-residential and residential construction markets.

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