Email Marketing Developer (Specialist)

The Email Marketing Developer is responsible for developing and maintaining HTML email files, templates, and email marketing automation efforts that support multi-channel marketing campaigns for business and life & health insurance products for internal and external clients.

This position will work closely with a copywriter, designer, data analyst, strategist, and production team member to successfully conceptualize, create, develop, execute, track, analyze, and report the efficacy of all marketing efforts related to email marketing campaigns.

Your Impact:

• Create, test, and deploy custom HTML emails for various internal and external clients.
• Utilize our Marketing Automation platform to maintain drafts, sent emails, automated email programs, and manage A/B email test campaigns.
• Monitor email performance analytics such as deliverability, opens, clicks, click-through rate, etc.; ensure proper tracking is applied and utilize Digital Marketing systems to attribute results to pertaining campaigns.
• Work as a team inside a full marketing department to create multi-channel marketing efforts.
• Research industry standards within the email marketing community and share best practices/techniques with the department.
• Collaborate with copywriters and graphic designers to create optimized email design layouts (mock-ups) focused on conversions.
• Assist various internal teams and departments with proper setup and maintenance of email sender technical requirements such as the From Address, DKIM, and SPF records for all clients.
• Maintain documentation and tutorials for relative projects.
• Collaborate on projects and assist with training and knowledge transfer within the Marketing, IT, and other internal departments.
• Ensure consistent brand standards are utilized across all Pearl and client emails.
• Respond to coworker and/or client requests as needed by phone or email.
• Track project activity and progress including time tracking through marketing project management software.

Successful Candidates Will Have:

• Bachelor’s degree in communications, business, advertising, marketing, or a related field.
• 3+ years of HTML/CSS coding.
• 3+ years with multi-channel marketing campaigns; Insurance marketing exposure is a plus.
• Strong interpersonal skills with a proven ability to interface effectively at all levels within an organization (both with technical and non-technical positions).
• Ability to help train/influence/motivate team members with new processes and technology.
• Have at least a working knowledge of languages such as the following: HTML, CSS,
  and JavaScript.

At One80 Intermediaries, base pay is one part of our total compensation package, which also includes a comprehensive suite of benefits, including medical, dental, vision, disability, life, and retirement savings, and 10 days of paid time off and 11 paid holidays for eligible employees. The total compensation for a position may also include other elements dependent on the position offered. The expected annual pay range for this position is $47,000 to $57,000 plus discretionary bonus. The actual base pay offered may vary depending on multiple individualized factors, including geographical location, education, job-related knowledge, skills, and experience.

One80 Intermediaries is a privately held firm with offices throughout the US and Canada.  As a leading insurance wholesaler and program manager, One80 offers placement services and binding authority for property and casualty, life, travel/accident and health, affinity and administrative services, and warranty business.  Launched just four years ago, One80 Intermediaries has grown to be one of the largest intermediaries in the United States. In 2024, we were ranked 14th largest broker in the U.S. by Business Insurance. 

One80 Intermediaries is an equal opportunity workplace and is committed to ensuring equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.

Learn more about working at One80 Intermediaries by visiting our careers page: www.one80.com/careers.

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