Downstream Product Manager

Posted Yesterday
Be an Early Applicant
2 Locations
88K-187K Annually
Mid level
Healthtech • Other • Robotics • Biotech • Manufacturing
Together with our customers, we're on a mission to make healthcare better.
The Role
The Downstream Product Manager will execute the marketing strategy for Stryker’s AED portfolio, launch products, create sales tools, analyze market trends, and understand customer needs. Responsibilities include developing strategy documents, tracking KPIs, and collaborating with sales training teams to enhance customer engagement and product satisfaction.
Summary Generated by Built In

Work Flexibility: Hybrid

As a Product Manager on the Emergency Care AED Marketing Team, you will play a key role in setting and executing the marketing strategy for a fast-paced and innovative business unit. In this role, you will be responsible for helping launch best-in-class products, creating sales and marketing tools, and participating in customer-facing activities to promote Stryker’s AED portfolio.

*This is a hybrid role that can support our site either in Portage, MI or Redmond, WA.

What you will do:

  • Understand key competitors, customer groups, and the different marketing channel strategies and associated business implications
  • Track and report results/KPIs to leadership and sales
  • Explain different product features to different customers as appropriate to their needs
  • Maintain customer engagement and deeply understands customer needs
  • Play a role in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
  • Understand competitive dynamics in the market
  • Create marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio
  • Propose objectives for generating clinical evidence and evaluates studies
  • Synthesize market trends and make recommendations on areas of strategic focus
  • Develop new strategies, sales tools, and communication plans for the product or portfolio
  • Work closely with sales training/sales enablement to set the sales training strategy for the product or portfolio
  • Provide analytical support to set price
  • Articulate desired communications outcomes consistent with marketing strategy to MarComm team
  • Establish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goals
  • Analyze customer satisfaction to assess trends in customer engagement, and incorporates trends into strategic planning

What you need

Required:

  • Bachelor’s degree
  • 4 years of work experience

Preferred:

  • 2+ years marketing or product/portfolio experience

$87,600 - $186,700 salary plus bonus eligible + benefits. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

The Company
HQ: Kalamazoo, MI
51,000 Employees
On-site Workplace
Year Founded: 1941

What We Do

Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 130 million patients annually. More information is available at www.stryker.com.

Together with our customers, we are driven to make healthcare better.

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