Director of Product, Growth

Posted 23 Days Ago
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San Francisco, CA
Hybrid
Senior level
News + Entertainment
The Role
The Director of Product leads the Growth team to improve user acquisition, engagement, and retention through innovative product strategies, collaboration with technical teams, and data-driven experiments.
Summary Generated by Built In

Tubi is a global entertainment company and the most watched free TV and movie streaming service in the U.S. and Canada. Dedicated to providing all people access to all the world’s stories, Tubi offers the largest collection of on-demand content, including over 250,000 premium movies and TV episodes and over 300 exclusive originals. With a passionate fanbase and over 80 million monthly active viewers, the company is committed to putting viewers first with free, accessible entertainment for all.

About the Role:

We are looking for a Director of Product to lead the Growth team that will deliver best in class user growth capabilities spanning accounts & identity, new user experience, re-engagement, and multi-device adoption. You will be responsible for converting top-of-funnel traffic, ensuring new users return to Tubi, and defining the constructs for user identity. 

You’ll work closely with engineering, machine learning, data science, design, and content teams to break down complex problems into goal-oriented product strategies and plans that will drive our business forward. 

This is a hybrid role in our San Francisco office.

What Success Will Look Like:

  • Maximizing top-of funnel conversion from all traffic sources, through marketing tech and a seamless new user experience
  • Building best in class reengagement capabilities, leveraging CRM and ML to drive users back to Tubi
  • Evolving user accounts, registration and identity constructs to enable more personalized experiences 
  • Innovating on capabilities to encourage mobile-first users to view Tubi on TV devices 
  • Upleveling the PM and CRM team

What You’ll Do:

  • Develop industry-leading capabilities in marketing tech, CRM, account and identity management and multi-device engagement
  • Be accountable for achieving company/board-level growth objectives
  • Drive growth in viewer conversion and engagement using data-driven product experiments and ML/AI as foundational building blocks
  • Understand blockers and develop creative experiments and solutions to overcome them
  • Contribute to the growth and development of the PM discipline at Tubi

Your Background:

  • 8+ years of product management experience shipping consumer-facing products (entertainment-focused products and Growth experience preferred)
  • 4+ years of experience leading and managing product teams
  • Data-driven execution 
  • Ability to go deep into technical challenges with engineering and machine learning
  • Experience working cross-functionally with engineering, machine learning, data science, design, and content teams to accelerate growth
  • Experience developing product strategies and roadmaps in high growth environments
  • Ability to work with and influence senior executive teams across the company

Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents.

California Compensation

Base ($236,000 to $337,000 / year) + Bonus + Long-Term Incentive Plan + Benefits

#LI-MQ1 #LI-Hybrid

Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here, covers the majority of all US employee benefits.  The following distinctions below outline the differences between the Tubi and FOX benefits:

  • For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
  • For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.
  • For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX’s short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
  • For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

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The Company
HQ: San Francisco, CA
504 Employees
On-site Workplace
Year Founded: 2014

What We Do

Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with more than 40,000 movies and TV shows in the U.S., including a growing library of Tubi Originals, 145+ local and live news, sports and entertainment channels, and 400+ entertainment partners, featuring content from every major Hollywood studio. Tubi gives fans of film, television, news and sports an easy way to discover new content that is completely free.

Tubi is available in the U.S. on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on connected television devices such as Amazon Fire TV, Vizio TVs, LG TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, PlayStation 4 & 5, Xbox One & Series X|S, and soon on Hisense TVs globally. Consumers can also watch Tubi content on the web at www.tubi.tv.

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