We create cultural resonance for brands. Creativity That Matters is work that shatters the stratosphere. That’s why our quest to discover what’s next is endless — because the only thing we’re afraid of is the status quo. We make culture our personal playground. We launch far past the expected. We chase curiosity, deep into the shadows. We will never be just another agency. And we’ve got the audacity to prove it.
We Are TMA.
Platinum Rye Entertainment (an entertainment specialty division of The Marketing Arm or TMA) has an immediate opening for a Director of Celebrity & Influencer in our Dallas, TX (or Chicago, IL) offices (hybrid). We are looking for someone who is naturally curious, has a passion for entertainment, and knows how to uncover emerging trends and influential talent across verticals. Your focus will be on our talent, sports, music, and influencer expertise, and include contract negotiations, client management, critical thinking, and entertainment know-how. You know when it’s right to work with A-list actors or uncover the up-and-coming talent on the verge of breaking through. And most importantly you’re skilled in translating your enthusiasm and organizational skills into fast, efficient, and compelling deals for the world’s top brands.
In this role, you will lead the end-to-end execution of highly visible paid ambassador and influencer campaigns. This role requires a keen attention to detail, the ability to multi-task in a fast-paced environment and flexibility in when and how you work. You will be a part of a larger team within the Celebrity & Influencer practice, where collaboration and being a team player is key.
Responsibilities:
- Research and provide talent suggestions (including pricing) for high-profile actors/musicians, digital influencers and other experts to support client marketing objectives
- Draft/negotiate talent contracts coordinating with team members, talent representation, legal and clients
- Manage relationships with a variety of Hollywood/key industry players including talent agents, managers and publicists
- Have strong passion for entertainment and pop culture and knowledge of the celebrity/music landscape across all categories
- Monitor and stay abreast of entertainment industry news and trends
- Facilitate and coordinate various detail-oriented talent needs; prioritize and manage high volume of work
- Mobilize and motivate internal and external teams to bring client objectives to life while ensuring collaboration, communication, trust, efficiency and quality of the work
- Manage across the team (including senior leadership) with reporting, finance, vendor set-up, deck building, and other external or internal organizational tasks
- Act as project lead and develop and maintain project timelines, status documents and budget trackers
- Coordinate and track payments including paperwork (talent, SAG, vendors, etc.)
- Training and managing other team members
Qualifications:
- 5-7 years of relevant agency experience
- Dallas based (or open to Chicago) (hybrid)
- Bachelor’s degree in PR, marketing, communications or related field experience and a deep understanding of social media and influencer marketing
- Experience and ability to independently negotiate and close six to seven figure talent and influencer brand endorsement deals
- Dedicated work ethic and displays a thorough attention to detail
- Demonstrated ability to manage multiple projects and to deliver on schedule, on brand, and on budget
- Passion and familiarity with the entertainment industry
- Knowledge of the social media space, including best practices for content development and management of social platform ins and outs
- Outgoing individual with excellent communication, interpersonal skills and strong team player
- Ability to lead projects and communication with clients
- Ability to identify potential project risks and implement contingency plans
- Ability to work proactively in critical situations
- Highly adaptable and willing to shift priorities to meet team needs
- Resilient, proactive go-getter with a positive attitude
- Excellent organizational, written and oral communications skills
- Proficiency with Microsoft Office, including Word, Excel and PowerPoint
- Thrive in a team-oriented environment – be a true team player, with a desire to be a leader with desire for advancement
TMA Perks & Benefits:
- Continuous training, educational programs, speaker series and workshops
- Culture events throughout the year
- Communities to connect with
- Competitive vacation plan, sick days and personal days to prioritize your mental health
- Summer Flex Days
- Parental leave
- Comprehensive Medical, Dental and Vision plans
- 401K Retirement Savings Plan
- Employee Stock Purchase Plan
Top Skills
What We Do
TMA pushes past relevance to create true cultural resonance for brands.
A fully integrated agency with strategic and creative expertise across all forms of media, experience and partnership.
Headquartered in Dallas, with offices across the country and staff around the globe
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