Director of Marketing

Posted Yesterday
Be an Early Applicant
New York, NY
Hybrid
Senior level
Insurance
The Role
As the Director of Marketing, you'll lead the development of a multi-channel marketing strategy to acquire new advisors, manage KPIs and budgets, and create resonant content targeting advisors and their clients. You'll work closely with cross-functional teams to enhance messaging and value propositions.
Summary Generated by Built In

Join our team and accelerate your career.


Life insurance is a complex and consequential purchase that impacts hundreds of millions of people. With our powerful and integrated digital tools, expert support, and leading insurance products, we empower advisors to better serve their clients, grow their businesses, and bring the future of the industry to life.


We are a well-funded, high growth technology-enabled brokerage backed by top tier venture capital investors including Thrive Capital (investors in OpenAI, Stripe, Instagram, Spotify, Slack, and Github) and New York Life.


We are seeking a senior marketing leader, reporting to the Founder / CEO, to drive and shape a core function. You will join a team of veteran builders who are excited to help everyone protect what matters most.

What you'll do

  • Create and own a multi-channel marketing strategy and marketing plan to acquire new advisors, including across multiple marketing disciplines
  • Own the marketing KPIs and ensure we are deploying the marketing budget toward where we are the most effective
  • Work closely with cross-functional leaders in Growth, Design, Business Operations, Product, and Finance
  • Hone messaging and value proposition to resonate with target segments
  • Develop content that resonates with advisors and their clients on our value proposition and strategies that advance their financial practice

About you

  • 7+ years of B2B marketing experience with exposure across marketing functions (e.g. strategic content marketing, account-based marketing, LinkedIn, field marketing)
  • Experience owning and managing a budget and internal/external parties to deliver on goals
  • Ideally, interest or experience in a related industry (e.g. WealthTech, InsureTech, or Fintech, or advisor-distributed)
  • Both a strong strategic thinker and a highly organized “do-er,” with a bias toward action
  • You are resilient to change and have the ability to roll with a fast-paced, environment
  • Highly analytical and comfortable both in estimating budgets and measuring performance
The Company
HQ: New York, NY
28 Employees
On-site Workplace
Year Founded: 2021

What We Do

Modern Life is a tech-enabled insurance brokerage helping everyone protect what matters most. Our platform empowers today’s advisors with advanced technology and expert support to help them serve their clients faster, more easily, and more confidently.

Similar Jobs

MoneyLion Logo MoneyLion

Sr. Director, Performance Marketing

Fintech • Machine Learning • Mobile • Software • Financial Services
Easy Apply
New York, NY, USA
600 Employees
Hybrid
New York, NY, USA
1500 Employees
170K-230K Annually

Dotdash Meredith Logo Dotdash Meredith

Associate Director, Lifecycle Marketing - MyRecipes

AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Hybrid
New York, NY, USA
3500 Employees
Easy Apply
2 Locations
600 Employees

Similar Companies Hiring

Flume Health Thumbnail
Software • Insurance • Healthtech
US
22 Employees
Spark Advisors Thumbnail
Software • Sales • Other • Insurance • Healthtech
New York, NY
73 Employees
MassMutual India Thumbnail
Insurance • Information Technology • Fintech • Financial Services • Big Data
Hyderabad, Telangana

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account