Director of Growth Marketing

Posted 2 Days Ago
Be an Early Applicant
New York, NY
Hybrid
140K-170K
Senior level
Fintech • Machine Learning • Software • Business Intelligence • Financial Services
We're building a way to unlock the private market. Join our collaborative, passionate, and customer-centric team.
The Role
This role involves managing growth marketing strategies, leading a team, overseeing website and SEO, and running multi-channel campaigns.
Summary Generated by Built In

At Grata, we expect you to:


  • Run account-based marketing programs that engage both known and unknown target accounts through coordinated, multi-channel campaigns. You'll partner closely with Commercial, Marketing, and Operations teams to deliver seamless, intent-driven experiences.
  • Own the website strategy and roadmap, including design, UX, content strategy, and conversion optimization. Lead our partnership with our growth agency, managing the project roadmap.
  • Lead our SEO strategy by conducting regular website audits, competitor analyses, and keyword research. Collaborate with the Content & Research team to ensure our organic content drives meaningful traffic and pipeline.
  • Manage paid media channels including Google, LinkedIn, Meta, and Display. Ensure efficient spend while maximizing pipeline contribution and lead quality.
  • Build and scale the Growth Marketing team. Mentor our current Growth Marketing Associate and grow the team as the function scales.
  • Partner cross-functionally with Product Growth, Community, Content, Commercial, and Revenue Operations to deliver cohesive go-to-market execution.


What we are looking for:


  • 8+ years of experience in growth or demand generation marketing, preferably in B2B SaaS or high-growth tech companies.
  • Deep expertise in account-based marketing and funnel strategy.
  • Proven success running integrated marketing campaigns across paid, organic, and owned channels.
  • Experience owning website strategy, CRO, and collaborating with external partners or agencies.
  • Strong working knowledge of SEO, paid acquisition, and marketing automation systems.
  • Track record of hiring, managing, and developing high-performing marketing teams.
  • Analytical mindset with the ability to interpret data and optimize programs accordingly.
  • Highly collaborative, with a strong bias toward action and results.


Benefits & Perks:


  • Medical, dental, vision plans: we offer plans with 80% coverage of premiums for employees
  • Company-sponsored lunch through Grubhub on a weekly basis
  • Unlimited PTO policy 
  • Flexible Work Location (FWL) policy that allows you to work from home 24 days of the year
  • Other benefits: 12 weeks of parental leave, 401k, pre-tax commuter benefits, dog-friendly office

Grata is committed to providing competitive cash compensation and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in New York City, the estimated base salary for this role is $140,000 - $170,000 per year.

Grata is proud to be an Affirmative Action, Equal Opportunity Employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Grata considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Grata is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. 

If you need assistance or an accommodation due to a disability, please let your recruiter know. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

Top Skills

Content Strategy
Google Ads
LinkedIn
Marketing Automation Systems
Meta
Seo
Website Design
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The Company
New York, NY
72 Employees
Hybrid Workplace
Year Founded: 2016

What We Do

Grata is the first private intelligence search engine for company discovery, providing a single source of truth to find small to middle market private companies. We are developing cutting-edge search technology leveraging NLP and ML to automate the B2B research process on millions of small and medium businesses in the U.S. We’ve recently experienced significant growth and raised capital from top investors who built Google and transformed the finance industry.

Despite making up nearly half of the US economy, private companies are notoriously difficult to find and engage even for the most innovative dealmakers.

In the past, finding the right small and mid-market companies for a deal has required a massive effort, and a bit of luck. This hurts target companies too, who often miss out on game changing opportunities as they are practically invisible.

So, what if there was a different, better way to do business? A solution that gave innovative dealmakers an edge? A tool to help them find the right company - at the right time?

That's why we created Grata - to make that difference.

Our private company intelligence engine streamlines the process of finding the best companies to target: making it easier and faster to gain visibility into the entire market, gather relevant intelligence on target companies, build bespoke lists, and find similar companies to uncover more of the best opportunities in less time.

Why Work With Us

Our employees have an ownership mentality and are hyper-focused on the success of the organization, evolving our product, and constantly look to make Grata better every day. Grata takes a no-ego approach to collaboration on, regardless of experience, title, or seniority, everyone knows their voice will always be heard.

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