Director, Growth Marketing - Paid Social

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
100K-500K Annually
Senior level
Retail
The Role
As Director of Growth Marketing for Paid Social, you will lead Quince's media buying strategy on social platforms, managing a monthly budget over $1M. Your role includes testing ads, collaborating with cross-functional teams, and optimizing campaigns while driving customer acquisition and brand growth.
Summary Generated by Built In

OUR STORY

Quince was started to challenge the existing idea that nice things should cost a lot. Our mission was simple: create an item of equal or greater quality than the leading luxury brands and sell them at a much lower price. 

OUR VALUES

Customer First. Customer satisfaction is our highest priority.

High Quality. True quality is a combination of premium materials and high production standards that everyone can feel good about.

Essential design. We don’t chase trends, and we don’t sell everything.  We’re expert curators that find the very best and bring it to you at the lowest prices.

Always a better deal. Through innovation and real price transparency we want to offer the best deal to both our customers and our factory partners.  

Environmentally and Socially conscious.  We’re committed to sustainable materials and sustainable production methods. That means a cleaner environment and fair wages for factory workers.

OUR TEAM AND SUCCESS 

Quince is a retail and technology company co-founded by a team that has extensive experience in retail, technology and building early stage companies. You’ll work with a team of world-class talent from Stanford GSB, Google, D.E. Shaw, Stitch Fix, Urban Outfitters, Wayfair, McKinsey, Nike etc.

THE IDEAL CANDIDATE:

The ideal candidate is a self-starter, problem-solver and successful in combining technology and data into best-in-class outcomes.  The candidate is energized by solving complex business problems and consistently effective in making high-judgement decisions at rapid pace amidst the frequent ambiguity that comes with charting a course of action with no precedent.  Moreover, the ideal candidate is energized by an environment where strategy, innovation and decision-making are intentionally distributed, where candor, speed and data are highly valued and colleagues at all levels hold each other to unusually high standards on behalf of Quince customers.

As Director, Growth Marketing - Paid Social, you will own new and existing categories for Quince’s media buying strategy on social channels.  This role will play a major part in accelerating Quince’s growth as Meta is currently our largest marketing channel (tens of millions of spend annually), and therefore the role will have significant impact, visibility, and will report directly to the VP of Growth. 

RESPONSIBILITIES:

  • Set and drive the paid social strategy on Facebook, Tiktok, Pinterest and Snap
  • Manage a budget of over $1M/mo and scale our campaigns while maintaining our ROAS efficiency targets
  • Continuously test ads featuring new products, creatives, and landing pages, and establish a feedback loop with cross-functional teams to improve ad strategy and supply chain planning
  • Collaborate with other marketing channel leads to ensure that consumer behavior trends are leveraged in other marketing channels
  • Work with ad tech teams to automate reporting and campaign management/optimization tactics
  • Manage creative strategy team, inclusive of creative strategists, video editors, and graphic designers

REQUIREMENTS:

  • 5+ years of relevant paid social marketing experience (Meta required; experience with additional channels such as Pinterest, Tiktok, and Snapchat a plus)
  • 1+ year of team management experience
  • Experience working closely with creative teams
  • Analytical and data driven with demonstrated ability to work with large data sets, understand key business drivers and translate insights into actionable and successful strategies and outcomes
  • Ability to navigate ambiguity and manage competing and changing goals and priorities

PREFERRED QUALIFICATIONS:

  • Experience in e-commerce or consumer brands with a strong emphasis on customer acquisition and digital marketing.

We rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. Bonus eligibility varies by role and is determined based on the position’s impact and contribution to our strategic goals.

Pay Range

$100,000$500,000 USD

Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

 

Security Advisory: Beware of Frauds

At Quince, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Quince emphasizes legitimate recruitment practices. Initial communication is primarily via official Quince email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Google Meets or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.

Top Skills

Facebook
Pinterest
Snapchat
Tiktok
The Company
HQ: San Francisco, CA
137 Employees
On-site Workplace
Year Founded: 2018

What We Do

We started Quince to challenge the existing idea that nice things should cost a lot. Our mission is simple: create an item of equal or greater quality than the leading luxury brands at a much lower price.

We did this by revising every part of a traditional retailer's playbook. We cut out all the middlemen and managed every element of the item's creation ourselves, including packaging and transportation.

The end result: Quince goods are incredibly high quality, made in a sustainable way, and sold at radically lower prices. We hope you’ll compare our products with any premium branded ones, and see why our customers rate Quince so highly.

Quince has raised $65 MM from Insight, Founders Fund, 8VC, Basis Set Ventures., and Luggard Road.

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