Director, Global Insights and Strategy

Posted Yesterday
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2 Locations
Remote
Senior level
Hospitality
The Role
The Director of Global Insights and Strategy at IJM will lead marketing strategy development and implementation, focusing on audience understanding, segmentation, and project management across global teams.
Summary Generated by Built In

Who We Are  

International Justice Mission (IJM) is the global leader in protecting vulnerable people from violence around the world. Our team of over 1,200 professionals are at work worldwide in over 30 offices. Together we are on a mission to rescue millions, protect half a billion, and make justice unstoppable.  

  

We are a global community that cares for one another. We believe that the way we work is as important as the results we achieve. We provide professional excellence with joy and celebration to all those we serve.    

   

The Need  

For over 25 years, IJM has pioneered the work to protect vulnerable people from violence. 9 out of 9 times in the last decade, IJM’s Justice System Strengthening Projects have reduced slavery and violence between 50 and 85% for very large populations of people in poverty. As we grow to expand our impact to protect 500 million people from violence, we are seeking a Director, Global Insights and Strategy. 

 

As International Justice Mission (IJM) builds a high-performing global marketing function, we are seeking a strategic and operational leader to serve as our Senior Director, Global Insights & Strategy. This role sits at the core of how we make decisions, scale strategy, and turn insight into impact.  

 

Reporting directly to the Chief Marketing Officer, this individual will lead the marketing function’s insight-to-activation discipline—including global segmentation, trend forecasting, journey mapping, and service blueprint development. In addition, this role will steward how we operate: building and maintaining best-in-class project and workflow management systems to accelerate our mission at scale.  

 

The ideal candidate is a systems thinker and collaborative operator who can translate complexity into clarity—ensuring that our marketing strategies are data-informed, audience-centered, and executable across global teams. They will be responsible for not just shaping strategies but enabling their implementation—driving alignment across departments and elevating our strategic execution globally. 

 

This position is located in the Washington, DC area. It reports to the Chief Marketing Officer and is only available for candidates with the right to work in the US.   

 

Responsibilities 

 

Segmentation & Journey Strategy   

  • Lead the activation and continuous improvement of IJM’s global segmentation model.  

  • Build audience personas, donor journey maps, and service blueprints used across creative, digital, and fundraising teams.  

  • Ensure segmentation and journey tools are adopted into planning, campaign design, and product strategies.  

  • Partner with internal researchers and analysts to validate and refine segmentation using behavioral and engagement data. 

Strategic Marketing Planning & Framework 

  • Own the global marketing strategic planning calendar and annual/quarterly rhythms.  

  • Develop toolkits and templates for strategic planning, initiative mapping, and performance tracking.  

  • Facilitate alignment processes between global and regional teams to ensure strategic focus and resource clarity.  

  • Support the Chief Marketing Officer in decision-making frameworks and enterprise-level prioritization. 

Trend Analysis & Insight Activation 

  • Build an internal trend tracking and foresight function that monitors market, sector, and audience shifts.  

  • Package insights into accessible formats (briefs, dashboards, presentations) that guide decision-making.  

  • Lead synthesis of donor, brand, and campaign data into actionable insight narratives.  

  • Engage with external partners and tools to enrich internal knowledge of behavioral and cultural trends. 

Project & Workflow Management 

  • Establish and manage a project management discipline, including tooling (e.g. Asana, Airtable), sprint cadences, and intake protocols.  

  • Lead the planning and resourcing of key cross-functional initiatives across marketing, creative, digital, and product teams.  

  • Ensure accountability to timelines, milestones, and handoffs across distributed teams.  

  • Champion a culture of clarity, agility, and execution across global marketing. 

Cross-Functional Leadership & Influence 

  • Build trust and shared understanding with regional marketing leaders and functional heads.  

  • Serve as an operational right-hand to the CMO—bringing insight, planning, and structure to complex initiatives.  

  • Guide a small team of strategists and project managers with clarity and excellence.  

  • Communicate clearly with executive leaders and cross-functional peers to gain alignment and accelerate decisions. 

Qualifications:   

 

Education & Experience  

  • Bachelor’s degree in Marketing, Business, Behavorial Science, Strategy, or a related field; Master’s degree (MBA, MPA, or similar) preferred.  

  • 10+ years of experience in marketing strategy, customer insights, operations, or strategic planning roles.  

  • Minimum 5 years in a senior leadership role managing cross-functional or cross-regional teams.  

  • Proven experience leading segmentation, journey mapping, trend analysis, or marketing operations at a national or global level.  

  • Experience working in a global environment, including collaboration across diverse cultures, time zones, and distributed teams. 

Technical Competencies  

  • Proficiency in strategic planning tools, frameworks, and methodologies.  

  • Familiarity with project management platforms (e.g., Teamwork, Asana) and workflow systems.  

  • Experience using data visualization and insight tools (e.g., Qualtrics, Tableau, Power BI).  

  • Ability to translate data and insights into actionable strategic frameworks and briefs.  

  • Strong understanding of customer experience design, segmentation models, and marketing performance metrics. 

Non-Technical Competencies  

  • Mature orthodox Christian faith as defined by the Apostles’ Creed;  

  • Strong ethic of service and a passion for IJM.  

  • Collaborative and service-oriented mindset.  

  • Strong systems thinking with the ability to move between strategic and operational detail.  

  • Excellent communication and synthesis skills—able to translate complexity into clarity for diverse audiences.  

  • High level of adaptability, initiative, and discernment in a dynamic, mission-driven environment. 

 

Application Process:   

  

Upload Resume, Cover Letter & Statement of Faith* in one PDF document 

  

*What is a statement of faith?  
A statement of faith should describe your Christian faith and how you see it as relevant to your involvement with IJM. The statement can either be incorporated into the cover letter or submitted as a separate document and should include, at a minimum, a description of your spiritual disciplines (prayer, study, etc.) and your current fellowship or place of worship.  

  

  

What does IJM have to offer?  

  • Comprehensive Medical/Dental/Vision benefits  

  • Monthly commuter and parking benefits in the DC metro area  

  • Retirement benefit options   

  • Paid leave starting at 23 days  

  • 12 holidays (plus early release the day prior)  

  • Daily, quarterly, and annual community spiritual formation  

  • Robust staff care resources  

  

IJM holds strict safeguarding principles and a zero tolerance to violations of the Safeguarding Policy, Protection against Sexual Exploitation, Abuse and Harassment Policy, and Code of Ethics. Candidate selection is based on technical competence, recruitment, selection and hiring criteria subject to assessing the candidate’s value congruence and thorough background, police clearance, and reference check processes.  

  

At IJM, we’re committed to building a diverse workforce through fair and equitable employment practices. IJM encourages people of any race, color, age, sex, marital status or political ideology to apply for employment. While we welcome everyone into this work, we truly believe that the work we are doing is God’s work, not our own, and practice spiritual disciplines together daily. That’s why we legally require under SEC. 2000e-1 [Section702] of Title VII of the Civil Rights Act of 1964 that all employees practice a mature orthodox Christian faith, as defined by the Apostles’ Creed.  

IJM requires a background check, police clearance and thorough review of references with an employment offer and/or employment contract.  

  

#LI-CW1   

#LI-Remote 

Top Skills

Airtable
Asana
Power BI
Qualtrics
Tableau
Teamwork
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The Company
Arlington, VA
1,200 Employees
On-site Workplace
Year Founded: 1997

What We Do

International Justice Mission(IJM) is a global organization that protects people in poverty from violence. We have an expansive network of partners and work with local authorities in 18 countries to combat slavery, violence against women and children, and police abuse of power. IJM works to rescue and restore victims, hold perpetrators accountable, strengthen public justice systems and scale the demand for sustainable protection.

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