Director of Demand Generation

Posted 2 Days Ago
Hiring Remotely in United States
Remote
190K-220K Annually
Senior level
Fintech • Information Technology • Payments
The Role
As Director of Demand Generation, lead a team to develop programs aimed at generating high-quality enterprise pipeline, focusing on ABM, SEO, and cross-channel marketing strategies.
Summary Generated by Built In

Tremendous is the fast, free, flexible way to send bulk payouts to people in over 200 countries. 10,000+ companies ranging from mom-and-pops to Google, MIT, and United Way have sent over $1 billion, saving 15 hours a month on average.

In both our product and our workplace, we’re intentional about making work more efficient, flexible, and fulfilling. Tremendous is a fully remote, high-documentation, low-meeting culture, which means more time for what matters in both your professional and personal life.

Our customers, who include marketers, UX researchers, HR teams and nonprofits, rave about how quick and easy it is to use Tremendous — check the ratings on G2. Yet there’s a lot of complexity under the hood, including over 2,000 redemption options and plenty of banking infrastructure. This duality makes working here a fun challenge.

Tremendous is profitable and growing without outside investors. Join us before the next international offsite!

About the role

We are growing fast and have only captured a small portion of the market for our target ICPs. As the Director of Demand Generation, your team will be responsible for introducing Tremendous to millions of people, so we can quickly grow our market share. You will lead ABM, lifecycle, web, SEO, and events with the goal of generating high quality pipeline for Sales. We’re looking for a strategic leader who has experience driving repeatable and scalable results across marketing channels and tactics. If you have a proven track record in demand generation, strong analytical skills, and the ability to thrive in a fast-paced environment, we encourage you to apply.

You will

  • Develop and execute integrated demand generation program to drive high quality enterprise pipeline

  • Lead a team of high performance growth marketers across marketing operations, lifecycle, SEO, web, and events

  • Build and execute ABM strategy for strategic accounts

  • Drive cross channel strategy and campaigns to generate high quality leads including lifecycle, SEO, CRO, events and paid

  • Partner with digital marketing to optimize paid media’s impact on pipeline and test new paid channels

  • Ensure strong alignment with Sales for lead scoring, tracking and attribution.

  • Ensure systems and workflows are set up to deliver quality pipeline at scale

  • Build a culture of rapid experimentation and creativity, with the ability to be at the forefront of growth innovation.

You have

  • 5-8+ years of marketing experience, with a focus on demand generation, growth marketing, or field marketing

  • Proven track record of pipeline ownership and revenue impact

  • 2 years of experience in building, managing, and leading teams

  • Experience with ABM platforms (Rollworks, Demandbase) and intent data tools

  • Strong background in multi-channel lead nurturing and inbound/outbound marketing

  • Hands-on experience with marketing automation (HubSpot, Marketo, Pardot)

  • Strong analytical mindset, proficient in CRM (Hubspot or Salesforce), attribution modeling, and A/B testing

  • Bonus: Experience in SaaS/tech industry

What’s cool about the role

  • We offer competitive pay, equity, and benefits. The base salary for this role is $190,000 - $220,000.

  • Remote-first culture: Work from wherever you want in the Americas.

  • Smart people and a great culture: Join a high-performing team that values documentation, autonomy, and balance. See our company handbook.

Top Skills

Abm Platforms
CRM
Demandbase
Hubspot
Intent Data Tools
Marketo
Pardot
Rollworks
Salesforce
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The Company
HQ: New York, New York
70 Employees
Remote Workplace
Year Founded: 2011

What We Do

Tremendous is a payouts platform, enabling businesses to send money, prepaid cards, and gift cards to people around the world. Used by researchers at Google and MIT, marketers at Casper and Lyft, and institutions like United Way and the Federal Reserve Bank, Tremendous has orchestrated nearly 10 million payouts. Over 4,000 organizations agree: a Tremendous payout is almost as delightful to send as to receive.

We're 45 people, fully remote, highly profitable, and self-funded (yes, crazy, we know). Even if you like your job, you'll probably be happier at Tremendous. Come work with us!

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