Moms First is fighting for America’s moms. Our mission is to win paid leave and child care as economic imperatives that allow families to thrive. Our vision is a country that values motherhood and supports moms and families.
Reporting to the Chief Marketing Officer, the Director of Communications will be a key leader on the Moms First team, tasked with building a best-in-class comms shop. In partnership with the CMO and CEO, the Director will elevate the organization’s communications to new heights, putting in place the systems and processes to shape the narrative of motherhood in America. The ideal candidate is a seasoned strategist and communications expert eager to develop persuasive messaging that elevates Moms First, its leaders, and various initiatives in the media; create provocative, narrative-shifting thought leadership; and creatively amplify the voices of moms, business leaders, celebrities and other advocates. The Director of Communications will architect and drive all aspects of the organization’s communications strategy with support from Communications Manager, the Social Media Manager, and an external speechwriting agency.
A successful candidate will have more than 8 years of demonstrated communications, public relations and media engagement experience, with at least 4 years in a leadership role. You are an exceptional writer and have a proven track record of designing and executing communications programs that accelerate an organization’s high level objectives. You have deep experience working with visionary leaders, providing them with the preparation and support required to maximize the impact of press interviews, panels, speeches, and more. You are energized by the opportunity to be part of a fast-paced team that is setting the national agenda on women’s economic empowerment and to work alongside a highly sought-after principal with a significant public profile. You are passionate about the power of storytelling, sophisticated about the media zeitgeist, and committed to the mission of finishing the fight for women’s equality.
RESPONSIBILITIES
- Build a best-in-class communications team at Moms First that shifts the shapes the national conversation on motherhood through thought leadership and campaigns
- In partnership with the CMO and CEO, develop and execute the Mom First communications strategy, positioning Moms First and its spokespeople as the leading voice for moms
- Drive all press, public relations and media relations to secure high-impact press for the organization and its CEO
- Empower the CEO and other organizational spokespeople to ace all external engagements, including media interviews and speaking opportunities with thorough, up-to-date briefing documents
- Own development of core messaging and routinely draft a broad range of materials and content including press releases, talking points, speeches, op-eds, testimonies, and reports, conducting research where necessary
- Create compelling narratives to center moms, what they need, and the value of investing in them in the national conversation and elevate the stories of moms into the organization’s content and thought leadership
- Lead communications to support Moms First programmatic initiatives, including the National Business Coalition for Child Care (NBCC) and Paidleave.ai
- Collaborate across digital, social, and all external channels to ensure aligned messaging
- Hire and manage external PR agencies, writers, and other contractors as needed to expand our capability and reach
- Manage the Communication Manager and Social Media Manager
QUALIFICATIONS- The ideal candidate for this position has:
- 8+ years of communications and/or media relations experience on a political or advocacy campaign, at a public relations agency, a consumer brand, or a mission-driven organization with at least 4 years in a leadership role
- Exceptional writing skills honed in a fast-paced, start up environment
- Strong track record of landing stories in the press that meet the moment
- Experience supporting high level executives in managing their various communications needs, from briefings, to talking points, to speeches and beyond
- Ability to work on multiple projects simultaneously, set priorities and adapt them as priorities shift, and meet deadlines
- Demonstrated experience setting and managing against ambitious communications goals
- Reputation for building alignment and inspiring a culture of collaboration; desire to learn and grow
- Innovative spirit and willingness to try new things, pivot, and learn from mistakes
- Ability to work independently with a high degree of initiative, organization, and attention to detail
- Team player who relishes a good “roll up your sleeves” moment; brings a flexible, creative, and analytical approach to problem solving
- Passionate about storytelling across channels and savvy about social media
- Committed to the mission of finishing the fight for women’s equality and the values of diversity, equity and inclusion
Moms First is committed to building a truly diverse and inclusive organization with a focus on valuing, serving, and understanding our target constituents, while challenging all stakeholders to think inclusively for the betterment of our programs.
Moms First is an equal opportunity employer committed to a policy of equal treatment and opportunity in every aspect of its hiring and promotion process without regard to race, color, creed, religion, sexual orientation, partnership status, gender and/or gender identity or expression, marital, parental or familial status, national origin, ethnicity, veteran or military status, age, disability, or any other legally protected basis. Racial and ethnic minorities and men are encouraged to apply for vacant positions at all levels. GWC is not able to sponsor employment visas.
What We Do
Girls Who Code is an international non-profit organization working to close the gender gap in technology and change the image of what a programmer looks like and does. With their 7-week Summer Immersion Program, after school Clubs, College Loops program and New York Times best-selling series, they are leading the movement to inspire, educate, and equip young women with the computing skills to pursue 21st-century opportunities. Girls Who Code has reached 300,000 girls around the world. To join the movement or learn more, visit girlswhocode.com.