Position Overview
To support the data mining, documentation, and preparation work for communication channel planning.
To have the hands-on working experience to become a communication channel planner. To learn account management and client relationship management.
Responsibilities
- Able to develop media plans for small budget clients
- Able to sell the plans to clients
- Obtain necessary documents and signature as required from the client
- Able to review/analyze/campaign effectiveness using IPG proprietary tools
- Able to prepare a concise presentation (Less but More)
- Manage good relationships with junior clients
- Take minutes of meetings, run through with supervisors, and send to clients
- Prepare/Revise MBA and follow-through the MBA processes to schedules approval by clients
- Ensure that plans are executed as planned
- Ensure that the Assistant follow through with documentation
Required Skills and Experience
- Media planning skill.
- Mathematics skill.
- Microsoft computer software.
- Basic digital knowledge: Google , FB, etc.
- Understand media principles (both traditional and digital).
- Understand consumers behaviors.
Desired Skills and Experience
- 0-2 years’ work experience.
- Ability to communicate effectively in English.
- Know how to use industry software.
As the global performance marketing agency of MEDIABRANDS, Kinesso is obsessed with Customer Flow – the continuous movement of people along the path to purchase. Our purpose is to help brands build and accelerate Customer Flow, and we offer deep expertise in digital crafts required to move customers along that journey. We do this by unifying our digital craft experts which include search, social media, SEO, eCommerce, content and strategy under a single operating system. Our expert team of specialists deliver integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively. Kinesso is headquartered in New York with over 3,000 experts in 68 offices in 45 markets. Visit reprisedigital.com to discover more about us.
Top Skills
What We Do
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com
