It's fun to work in a company where people truly BELIEVE in what they're doing!
Job Description
Key Responsibilities
- Develop and implement effective channel marketing strategies to achieve business objectives, focusing on both online and offline channels.
- Lead and manage marketing campaigns end-to-end, from concept to execution, ensuring alignment with brand and channel guidelines.
- Monitor and analyze campaign performance, gathering key insights and recommendations to optimize channel effectiveness and return on investment (ROI).
- Work closely with cross-functional teams including Sales, Product, Digital, and Creative teams to execute campaigns seamlessly.
- Identify and optimize key marketing channels to maximize reach and engagement, leveraging data-driven insights.
- Manage marketing budgets for assigned channels, ensuring cost efficiency and alignment with business goals.
- Stay updated on market trends, competitor activities, and channel innovations to continuously improve marketing strategies.
- Ensure consistency in messaging and branding across all marketing channels.
Requirements
Key Qualifications
- Bachelor’s degree in Finance, Marketing, Business, Communications, or a related field.
- 3-5 years of experience in Project management, channel marketing, digital marketing, or a related role.
- Skills:
- Strong analytical skills with experience in data-driven decision-making.
- Excellent project management and organizational skills.
- Ability to work cross-functionally and manage multiple stakeholders.
- Strong verbal and written communication skills.
- Experience with digital marketing tools and platforms (e.g., Google Analytics, social media management tools).
- Attributes:
- A strategic thinker with strong analytical skills, able to manage multiple projects, and has a deep understanding of channel marketing dynamics.
- A proactive mindset.
- Highly adaptable and able to thrive in a fast-paced environment.
- Strong problem-solving skills and attention to detail.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Top Skills
What We Do
We don’t innovate for the sake of innovation, we utilize technology to simplify people’s lives so they can enjoy their lives better. That belief is what brought Traveloka to be the leading travel platform in Southeast Asia. Traveloka serves 20+ products that include comprehensive travel services. From transportations to accommodations, discovering nearby attractions, and insurance products to financial services, including the groundbreaking ‘Buy Now Pay Later’.
With 100+ millions downloads in six countries across the SEA region, we aim to keep exploring for better innovations — all to fulfill our users’ travel aspirations so they can enjoy their lives, their way.
