Digital Marketing Associate

Posted 13 Days Ago
Hiring Remotely in United States
Remote
70K-85K Annually
Mid level
Healthtech
The Role
As a Digital Marketing Associate, you will develop and optimize digital assets, track and report performance metrics, enhance the marketing tech stack, and run experiments to improve campaign effectiveness, all while staying ahead of marketing trends in the behavioral health sector.
Summary Generated by Built In

Description

What is This Opportunity?

Join Eleos Health as a Digital Marketing Associate and be at the forefront of driving demand and lifecycle marketing processes for our innovative behavioral health AI solutions. This is an exciting opportunity to shape digital marketing efforts in a high-growth startup, where your expertise in creating compelling campaigns and optimizing buyer journeys will directly contribute to our mission of transforming mental healthcare. Operating in a dynamic and fast-paced environment, you’ll play a critical role in building scalable marketing programs, leveraging cutting-edge tools, and staying ahead of trends to maximize impact. If you’re passionate about making a difference and thrive in a role that balances creativity with data-driven execution, this opportunity is for you.

Who You Are

You are a results-oriented digital marketer with 3+ years of experience designing and executing campaigns, optimizing user journeys, and managing marketing technologies. Adept at working with tools like HubSpot and Salesforce, you bring a strong focus on operational excellence and process improvement. Your strategic mindset and detail-oriented approach enable you to juggle multiple projects and stakeholders, delivering impactful results. You thrive in fast-paced environments and have a knack for uncovering growth opportunities through data analysis, experimentation, and innovation. Bonus points if you have experience in the behavioral health or healthcare software space and are eager to drive meaningful change in mental healthcare.

How will you contribute?

As a Digital Marketing Manager at Eleos Health, you will:

Develop and Optimize Digital Assets: Create compelling landing pages, email nurture flows, and conversion paths tailored to enterprise buyers, decision-makers, and influencers.

Track and Report Performance: Monitor marketing KPIs, analyze audience insights, and provide regular reporting on campaign performance to maximize engagement and ROI.

Enhance the Marketing Tech Stack: Support and optimize tools such as Hubspot, Qualified, Sendoso, and others to improve campaign efficiency and execution.

Optimize the Lead Journey: Manage top-of-funnel processes, from lead forms to data enrichment and database hygiene, ensuring high-quality data for routing and decision-making.

Conduct Experiments and Testing: Run A/B tests to optimize copy, creative, audience segmentation, identifying opportunities to enhance user funnels and conversion points.

Stay Innovative: Research and test emerging trends, platforms, and techniques in marketing automation to identify growth opportunities and implement innovative strategies.

What qualifications and skills will help you be successful?

  • 3+ years of marketing experience, including campaign creation, user journey optimization, and managing marketing technologies
  • Experience in HubSpot and Salesforce, with a focus on operational excellence and process improvement is required
  • Extremely tech savvy with a passion for execution
  • Strong project management skills, with the ability to oversee end-to-end workflows
  • Strong understanding of behavioral health or healthcare software is a plus
  • Self-sufficient, detail-oriented, and results-driven with a strategic mindset
  • Skilled in managing multiple projects and stakeholders
  • Experience in behavioral health, mental health, healthcare or health tech is a plus

This is a unique opportunity to join a startup that is having a meaningful impact on the well-being and mental health of thousands. We have

  • A product that positively impacts peoples' lives every single day.
  • A team of amazing people with a shared vision and the infinite drive to make it happen
  • The base pay range for this position is $70,000-$85,000 per year. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related knowledge, qualifications and skills, length of service, and geographic location.
  • In addition to your compensation, we offer wide and generous health benefits, significant equity and 401(k) plans matched to 4%.
  • Opportunity to build, grow and become highly instrumental in shaping how technology can increase the effectiveness of therapy.
  • Hybrid & remote work opportunities. 
  • Mental health days off you can take any given moment simply because you need them.

Top Skills

Hubspot
Salesforce
The Company
HQ: Boston, MA
80 Employees
On-site Workplace
Year Founded: 2020

What We Do

Eleos is pioneering CareOps Automation. By consolidating the entire behavioral care workflow — everything from progress notes all the way to session intelligence — clinicians are freed from time-consuming operational burdens. Eleos takes care of CareOps, honing in on automating operational necessities, including all documentation, compliance administration as well as providing deep clinical insights through session intelligence. Eleos makes evidence-based behavioral care a reality so clinicians, providers and networks can measurably and comparatively track treatment and progress. Now clinicians put all their focus into care itself. So the care they aim to provide becomes the care they actually deliver. Eleos. More Care. Less Ops.

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