Digital Lead

Posted 3 Hours Ago
Be an Early Applicant
Milano
Senior level
AdTech • Marketing Tech
The Role
As the Digital Lead, you will oversee digital strategies, analyze performance, suggest budget allocations, and lead e-commerce activities. You will work collaboratively with internal teams and monitor trends to optimize client goals across multiple countries while managing a team of specialists.
Summary Generated by Built In

Company Description

About ZENITH

We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof.

We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways.

Right now, we’re looking for a quick-thinking, media-savvy go-getter who’ll support the team as Digital Lead in bringing that transformation to life.

Sound like you? Read on.

Job Description

Your to-do list:

  • Multicountry Responsable of the project.
  • Build strong digital strategies to meet client’s goals.
  • Analyze performance to provide proactively insights useful to the activities’ optimization and business growth.
  • Monitoring of new trends and new media possibilities to suggest to the client new test activation.
  • Suggest budget allocation in line with sales forecast.
  • Oversee ecommerce activities, both media and retail, leading a team of 4 specialists.
  • Collaborate with other internal teams, local and global, to define an integrated media strategy.

Qualifications

If in your past experience:

  • 5+ years of experience in digital performance media as senior biddable, performance marketing, or similar role
  • Managerial Experience
  • Good knowledge of the main paid advertising platforms (Google ADS, Meta Ads Manager, TikTok Business Manager, Programmatic DSP, Sponsored Ads)
  • Knowledge of Amazon ecosystem including the retail part will be considered a plus (Vendor/Seller Central Platform)
  • Amazon certifications will be considered a plus
  • Ability to plan, organize, manage time and prioritize tasks.
  • Excellent verbal and written communication skills, including ability to effectively communicate with internal and external stakeholders.
  • Fluency in written and spoken Italian and English


If you are:

  • fluent in English
  • Master’s Degree
  • able to work on multiple projects at the same time
  • great at working in teams
  • detail oriented

Additional Information

We take care of our talents and their wellbeing:


  • Future of Work: flexible entrance and smartworking 2 days per week
  • Corporate benefits : aligned with the hiring level
  • Learning & Development: a tailored learning path, individual and needs based approach, always on!
  • Corporate Wellness: free access to online training classes for your physical and psychological wellbeing


Did you know that our motto is Viva la difference?

With or without D.Lgs. 198/2006, we can't wait to meet you and welcome you, whoever you are!


Find more about Publicis Groupe Italy and our values on our official IG page here.


Videos to Watch

Top Skills

Amazon
Google
Meta
Programmatic
Tiktok
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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