Digital Growth Marketing Manager

Posted 9 Days Ago
Be an Early Applicant
Taipei
Senior level
Artificial Intelligence
The Role
The Digital Growth Marketing Manager will develop and execute campaigns to drive traffic, optimize growth channels, and analyze marketing data to improve strategy. The role involves collaborating across teams and innovating new initiatives to enhance user attraction and conversion.
Summary Generated by Built In

About Appier
Appier is an AI SaaS company on a mission to make AI easy, by making software intelligent. Founded in 2012, Appier has 17 offices across APAC, U.S. and Europe and is listed on the Tokyo Stock Exchange. Visit www.appier.com for more information.


Responsibilities (including but not limited to)

  • Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation etc. to drive traffic to digital channels
  • Identifying, developing & optimising growth channels to drive revenues growth
  • Analysing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
  • Proposing new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand
  • Providing inputs & expertise to drive efficacy of marketing activities (content development and optimization, advertising etc.)
  • Planning and executing initiatives to reach the target audience through different channels
  • Working closely across teams with other teams to share ideas, feedback & present results

Qualifications

  • Have a degree in Marketing, Business Administration or related field.
  • Prior 5-8 years of experience in a similar role.
  • Possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to generate creative ideas.
  • Highly goal-oriented individual who is resilient in their pursuit of growth.
  • Open minded, curious and a strong problem solver.

Why join us?

We believe in building a great working environment where passionate individuals can give their best, and to work with a talented team. To reward Appiers for their contribution, we also work hard to offer perks and benefits to make their life better.

Perks and benefits

  • Company office locations at the heart of the central business district (CBD) in all our countries
  • Well stocked pantry with snacks and drinks
  • Competitive salary
  • Health insurance for all employees
  • Your choice between Mac or Microsoft 
  • Frequent company and team gatherings to celebrate success and life in general


#L1-RL1


The Company
HQ: San Francisco, CA
642 Employees
On-site Workplace
Year Founded: 2012

What We Do

Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information.

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