Digital Marketing Expert in SEO

Company:Mercer

Description:

We are seeking a talented individual to join our Digital Marketing team at Mercer. This role will be based in Mexico City, Torre Mayor Office. This is a hybrid role that has a requirement of working at least three days a week in the office.

In this position, you will be responsible for managing stakeholder relationships and executing digital marketing strategies that drive engagement, lead generation, and brand awareness. You will collaborate with various teams and external agencies to optimize campaigns and ensure alignment with business objectives.

We will count on you to:

• Manage paid campaigns from start to finish, collaborating with marketers and digital leads to understand goals and offerings.
• Partner with internal stakeholders and external media agencies to create effective campaign strategies and drive online optimization (traffic, engagement, conversion).
• Drive SEO performance through content development, keyword research, and monitoring organic KPIs.
• Analyze data to create actionable insights and enhance engagement, journeys, and conversion rates through A/B testing.
• Monitor progress against regional objectives and KPIs, providing recommendations for improvement.

What you need to have:

• At least 4 years of experience in strategizing, designing, and executing a digital marketing presence that amplifies brand engagement and online leads.
• Experience in advertising on Google, Microsoft Display & Search, LinkedIn Ads, and Demandbase ABM Display Ads.
• Proven digital marketing expertise, including knowledge of SEO/SEM, lead nurturing, UX/UI, and conversion rate optimization.
• Proficiency in platforms such as AEM, Adobe Target, GA/Adobe Analytics, and Microsoft Dynamics.

What makes you stand out:

• Familiarity with Agile tools and methodology.
• Experience with HTML and CSS.
• Strong ability to influence multiple stakeholders in a dynamic environment with a "can do" mindset.
• A strong curiosity and creativity to stay updated with industry trends and apply them to initiatives.

Why join our team:

• We help you be your best through professional development opportunities, interesting work, and supportive leaders.
• We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have an impact for colleagues, clients, and communities.
• Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.

Marsh McLennan (NYSE: MMC) is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $23 billion and more than 85,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit marshmclennan.com, or follow on LinkedIn and X.Marsh McLennan is committed to creating a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law.

Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.