Design Manager

Posted 15 Days Ago
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Boston, MA
Senior level
Retail
The Role
The Design Manager will lead the creation of engaging retail design assets in collaboration with various teams, ensuring brand consistency and overseeing multiple projects.
Summary Generated by Built In

Who We Are. The Wayfair Experiential Creative team is a dynamic group of innovative thinkers across many disciplines, partnering closely with strategic leaders to catapult Wayfair into the leading destination for all things home.  As a collaborative, hands-on group, we are focused on amplifying our brand voice in the physical design space. Working in partnership with key stakeholders and leaders on the Brand and Physical Retail teams, the Experiential Creative team provides direction on store and experiential marketing design concepts that leverage the brand story to create engaging signature experiences.

Wayfair is seeking a Senior Designer to help us expand our brands - Wayfair, All Modern, Joss & Main, Birch Lane and Perigold - in the physical retail space. On day one, you’ll dive into our collaborative work environment, helping to build and scale our signage and retail assets in close partnership with creative directors, visual communications partners, and our copy and marketing leaders. You’ll be involved in producing high-quality, branded assets to be used in retail signage, collateral, packaging, marketing, corporate communications, and internal materials of all kinds, including digital, print, and video channels. In addition to signage, you’ll also partner with other creatives of various backgrounds, including visual merchandising, store design and marketing, to concept and execute on a range of experiential creative projects. You will help bring a consistent creative vision to our consumer facing channels, bringing our brands to life. 

This role reports to our Head of Signage within Experiential Creative, which is part of our diverse creative department. Candidates must submit a portfolio of work in order to be considered.

What You’ll Do: 

  • Bring an impeccable design eye, high taste level, strategic thinking, and ability to capture our brand voices to reach new and existing audiences.
  • Combine a design background with an affinity for home design.
    • Package original design ideas and solutions that result in the creation of compelling design assets.
  • Value style as well as substance.
  • Uphold the integrity of our brands visual voices through high output branded asset creation.
  • Partner with art directors and copy to create assets across a range of projects, including retail/environmental signage, seasonal campaigns, new store activations, consumer education programs, event design, etc. 
  • Manage multiple projects requiring cross-functional collaboration.
  • Work cross-functionally and partner with other business groups at Wayfair as needed. 
  • Seek and develop ways of helping the team work smarter, faster, and easier. Develop, align on and implement processes when and where necessary. 

Who You Are:
• BFA in Graphic Design, or related creative field.

  • 5 + years of experience designing in a professional creative environment (in-house or agency).
  • Demonstrated design experience in retail, interior design and/or lifestyle categories.
  • Love typography and graphic design and enjoy getting into those little details of a project.
  • Interested in the 3D side of brand design, including store collateral (i.e. shopping bags), in-store activations and event design.
  • Highly organized, proactive, and collaborative, capable of juggling multiple project types, topics, and deadlines with ease.
  • Excellent at brainstorming and generating creative ideas.
  • Excited to mentor and inspire junior designers on the team.  
  • Ability to self lead and see things from both a creative and business point of view. 
  • Experience designing for a variety of mediums with an eye for different printing techniques.
  • Strong interpersonal and communication skills with the ability to successfully interact with all levels of the organization. Embodies and promotes a successful attitude, a positive work environment, confidence in leadership, and teamwork to achieve business results. 
  • A wealth of curiosity and a high-tolerance for calculated risk.
  • Endlessly curious about the customer – their passions, needs, and pain points. 
  • Forward-thinking and passionate.


About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].

Top Skills

Graphic Design
Marketing
Retail Design
Typography
Visual Communication
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The Company
HQ: Boston, MA
13,473 Employees
On-site Workplace
Year Founded: 2002

What We Do

Wayfair is the destination for all things home: helping everyone, anywhere create their feeling of home. From expert customer service, to the development of tools that make the shopping process easier, to carrying one of the widest and deepest selections of items for every space, style, and budget, Wayfair gives everyone the power to create spaces that are just right for them.

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