Who We Are
Frida is more than a brand built to support parents. We get parents. We know all about the often unbelievable realities of parenthood, because we’ve been in the trenches. Over the last 9 years, we’ve dedicated ourselves to developing the tools (and sometimes the tips, too) that help simplify parenting - and it all started with snot. Since the launch of our cult-favorite NoseFrida, The SnotSucker, we’ve innovated and launched over 100 products that provide quick and easy solutions to age-old parenting problems. We also launched Frida Mom in 2019, with products to help women with the transition through the fourth trimester into motherhood. Today, Frida holds over a 70% share of its main category, and our products can be found in over 50+ countries and in over 40,000 stores throughout the US - in every retail channel from mass-market, grocery, chain drug, and specialty stores. For 9 years, we’ve had parents’ backs as they navigate the parts of parenthood you don’t usually see on the ’gram with honest and raw messaging to provide the answers to questions they didn’t even know they had. And, we’re just getting started.
How You Will Make an Impact
Frida is looking for a Demand Planning Manager to join our team who has experience with demand forecasting and inventory management, as well as strong reporting and analytic skills. Responsibilities to include:
- Continuously improve the internal forecast through evaluating promotional activities, consumption trends, category trends, advertising investments, and internal and external inventory positions
- Support developing and managing annual forecast (budget) and determine where gaps exist
- Lead cross-functional discussions with Sales, Digital Marketing and Brand teams to understand how consumer and customer trends will impact the forecast
- Provide monthly updates on forecast KPI’s (Forecast Accuracy and Bias) to internal stakeholders
- Provide actionable shipment updates to senior leadership weekly with larger deep dives on a monthly and quarterly cadence
- Collaborate with external partners to identify areas of opportunity for greater efficiency and service improvements
What You Will Need
- Bachelor’s degree in business
- 3+ years’ experience in Retail Merchandise Planning, Demand Planning, or CPFR planning
- Experience within the Consumer-Packaged Goods and/or Children’s/Baby industry preferred
- Excellent interpersonal skills that enable effective interactions with all levels of the organization
- Technical Skills: Experience working with MS Office, with high proficiency in Excel and PowerBI
- Ability to analyze large sets of data, draw conclusions, and articulate clear next steps
- Ability to prioritize, organize, and manage multiple tasks simultaneously with high attention to detail
- Ability to recognize opportunities and then recommend and implement improvements
- Ability to work independently with minimal supervision, with a strong sense of urgency to solve multiple and critical issues
- Demonstrate good judgment in escalating potential risks proactively
Who You Will Work With
Frida is an organization that values collaboration and community. As the Sr. Demand Planning Manager, you will work closely with Brand Management, Sales, Supply Chain, and Operations teams.
Our Ways of Working
Frida HQ is located in Miami, Florida and approved roles have the flexible option to work remotely both Mondays and Fridays with the benefit of connecting in person Tuesdays - Thursdays.
Why You Will Love Working at Frida
- Robust health benefits including:
- Comprehensive medical, vision, and dental plans
- Employer paid life insurance
- Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability
- FSA & HSA
- 401k matching up to 4% with immediate vesting
- Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, and a birthday floater
- Flexible paid pregnancy and parental leave
- Weekly wellness programming including manicures & pedicures, massages, and carwashes
- Dog friendly office - feel free to bring your best buddy with you to work!
- Learning & development opportunities for professional and personal growth
- Company-wide events & outings- we know how to throw a party! Team engagement is at the epicenter of our culture, whether it’s getting together for our annual Fam Jam bash or giving back to our community through a day of service
- Exclusive employee product discounts
Top Skills
What We Do
At Frida, we are on a mission to prepare all parents for the everyday unfiltered realities of parenthood by creating simple yet genius solutions to age-old challenges. Over the past 7 years, the Frida Baby brand, built from the trust we created with the cult-favorite Nose Frida, the SnotSucker, has launched over 100 items – and has spurred the recent launch of Frida Mom. Today, Frida Baby holds over a 60% share of its main category and can be found in over 35,000 stores throughout the US – including Target, Walmart, BuyBuy Baby, Nordstrom, CVS, Walgreens and of course Amazon. Plus, the brand can now be found in over 20+ countries worldwide. This past spring, Frida Baby was named Fast Company’s Most Innovative Companies driven by our commitment to providing parents with both product innovations and real, honest messaging.
