Customer Marketing Manager

Posted 15 Days Ago
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Bengaluru, Karnataka
Senior level
HR Tech • Information Technology • Software
The Role
The Customer Marketing Manager will enhance customer retention and advocacy through engagement strategies, collaboration with teams, and impactful marketing campaigns.
Summary Generated by Built In

About us:

The global hiring revolution is shaping a future where talent can thrive everywhere, driving innovation and progress on a global scale.

Multiplier is at the forefront of this change. By removing barriers and simplifying global hiring, we’re creating a level playing field where businesses and individuals – (like you) – can compete, grow, and succeed, regardless of geography.

Multiplier empowers companies to hire, onboard, manage, and pay talent in 150+ countries, quickly and compliantly. Our mission is to build a world without limits, where ambitious businesses can look beyond borders to build their global dream teams. Our unified employment platform, complete with world-class EOR, AOR and Global Payroll products, means it has never been easier to seize the global hiring opportunity.

We’re backed by some of the best in the business, (Sequoia, DST, and Tiger Global), are led by industry-leading experts, scaling fast, and seeking brilliant like-minded enthusiasts to join our team. The future is borderless. Let’s build it together.

About the Role:

We are looking for a Customer Marketing Manager to drive customer retention, growth, and advocacy by working closely with our Customer Success and Sales teams. This role will be instrumental in identifying strategies that enhance customer engagement, build strong relationships, and create impactful moments that turn our customers into passionate advocates.

Key Responsibilities:

  • Champion Advocacy & Retention Initiatives: Develop and execute the Multiplier Champions Awards program to recognize and celebrate our most engaged customers.
  • Customer Council Engagement: Lead the establishment and growth of customer councils in different regions, driving participation, fostering peer-to-peer networking, and ensuring feedback loops that inform Multiplier’s roadmap.
  • Drive Wow Moments: Identify and execute strategic initiatives that create delightful and memorable experiences for customers at key touchpoints across their journey with Multiplier.
  • Cross-functional Collaboration: Work closely with Customer Success, Sales, and Product teams to ensure customer marketing efforts align with business goals and customer needs.
  • Customer Storytelling & Case Studies: Capture and promote customer success stories, testimonials, and case studies to showcase the impact of Multiplier’s solutions.
  • Engagement & Growth Campaigns: Develop and implement marketing campaigns that drive customer retention, expansion, and referrals.
  • Data-Driven Decision Making: Analyze customer engagement metrics and feedback to continuously refine strategies and improve customer experiences.

What We’re Looking For:

  • 5+ years of experience in customer marketing, advocacy, or a similar role in a B2B SaaS environment.
  • Strong ability to build relationships with customers and internal stakeholders.
  • Experience running customer engagement programs, community initiatives, or awards programs.
  • Excellent communication and storytelling skills, with the ability to craft compelling narratives.
  • Data-driven mindset with experience analyzing customer data to drive insights and improvements.
  • A proactive and creative approach to problem-solving and customer engagement.

What We Offer:

  • High-impact role with the chance to play a key role in a rapidly growing company.
  • Full autonomy in your role, with the flexibility to work remotely.
  • Work with a passionate, energetic, and diverse team.
  • Competitive benefits, recognition programs, and career development opportunities.
  • Attractive ESOPs, giving you a stake in the company’s success.
  • Comprehensive health insurance coverage for you and your family’s well-being.
  • Generous holiday policy.
  • A company that genuinely invests in your professional success.

Equal Employment Opportunity

Multiplier is an equal opportunity employer: we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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The Company
HQ: New York, New York
563 Employees
On-site Workplace
Year Founded: 2020

What We Do

Multiplier is a leading global employment platform that makes it easy for companies to employ teams internationally. Its proprietary technology simplifies the employment process by managing the complexities of local compliance, labour contracts, payroll, benefits and taxes.
We enable companies to manage their distributed teams via a simple dashboard while taking responsibility for local labor law compliance on their behalf. We are passionate about creating a world where people can get a job they love, without having to leave the people they love.

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