CRM Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
BR
Mid level
Edtech • Software
The Role
The CRM Marketing Manager will analyze customer data, develop customer segments for marketing campaigns, execute email and SMS campaigns, optimize messaging through A/B testing, and report on campaign success to drive conversions and revenue.
Summary Generated by Built In

Description

TripleTen is an award-winning online school among technology bootcamps. Our mission is to help people change their lives and succeed in technology. We offer flexibility in studies, career mentoring, resume and portfolio preparation, and we guarantee employment after the course. Our employability rate among graduates is 87% across our Web Development, Quality Assurance (QA), Data Analytics and Data Science programs.

We are looking for a highly skilled CRM Marketing Manager to join our team and work for the Brazilian market. The ideal candidate will have experience in analyzing customer data, creating trigger communications, and executing special email campaigns.

The candidate must be highly analytical, able to identify customer segments, and be comfortable working with various communication channels, including email marketing, SMS marketing, and messengers.



What you will do

  • Analyze customer data and create customer segments for marketing campaigns
  • Develop trigger communications for different customer segments to drive conversions
  • Plan and execute special email campaigns to drive revenue
  • Utilize email marketing, SMS marketing, and messengers (WA) to drive engagement and revenue
  • Analyze campaign results and adjust communication strategies to improve results
  • Create A/B tests to optimize messaging and increase performance
  • Develop reports on the success of campaigns and provide recommendations for improvement



Requirements

  • Minimum of 3 years of experience in CRM marketing.
  • Proven experience with email marketing, SMS marketing, and messengers.
  • Strong analytical skills with experience in data analysis and segmentation.
  • Experience working with CRM tools such as Customer.io.
  • Familiarity with Customer.io features and functions for segmentation, lead nurturing, and campaign management.
  • Experience setting up and managing automated workflows within CRMs.
  • Ability to integrate these tools with other marketing technologies to create a seamless customer experience.
  • Excellent written and verbal communication skills in English.
  • Strong project management and organizational skills.
  • Ability to work well in a team environment and collaborate with other departments.



What we can offer you

  • Competitive payment.
  • 100% remote collaboration.
  • Professional development in the international team.
  • Diverse and tight-knit team spread out across the US, LatAm, and more!


Top Skills

Customer.Io
The Company
HQ: Wyoming, Wyoming
742 Employees
On-site Workplace
Year Founded: 2019

What We Do

TripleTen is the premier online coding bootcamp, renowned for its exceptional completion rate and graduate employment success.

We offer comprehensive bootcamps in Software Engineering, Quality Assurance, Business Intelligence Analytics, Cyber Security, and Data Science. The cost of these bootcamps ranges from $4,900 to $9,700. Each program provides full access to an interactive online platform, engaging real-life projects, expert tutor support from experienced developers, thorough code reviews, informative online webinars, and dynamic coding sessions. Whether you require assistance with a task or simply need some motivation, our dedicated team is always available to lend a helping hand.

We have empowered 5,000+ students to graduate from our program with impressive portfolios, featuring 6 to 15 projects that showcase their skills to employers. With an exceptional 87% employment rate, our Career Acceleration program gives graduates a competitive edge for success.

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