What you’ll do
We are seeking an experienced and dynamic CRM Manager to join our Growth team. The ideal candidate will have a minimum of 3 years of experience in CRM management and will be responsible for driving and executing the CRM strategy at Doctolib. This role is crucial in supporting the acquisition, upsell, and retention of healthcare practitioners across various verticals, including Medics, Physiotherapists, Psychologists, and more.
Your responsibilities include but are not limited to:
- Strategy Development: Develop and implement a comprehensive CRM strategy to drive acquisition, upsell, and retention of healthcare practitioners in France.
- Campaign Management: Plan and optimize multi-channel CRM campaigns (email, SMS, in-product placement, etc.) to engage and retain our users.
- Data Analysis: Analyze CRM data to identify trends, insights, and opportunities for improvement. Use data-driven insights to inform and refine CRM strategies.
- Segmentation: Develop and maintain customer segmentation strategies to ensure targeted and personalized communication.
- Collaboration: Work closely with cross-functional teams, including Content, Sales, PMM, Global Teams and Customer Support, to ensure alignment and integration of CRM initiatives.
- Performance Tracking: Monitor and report on the performance of CRM campaigns, providing regular updates to senior management and stakeholders.
- Customer Journey Mapping: Map out and optimize the customer journey to enhance the overall user experience.
Who you are
Are you convinced that you have exactly what it takes for the position? Then we encourage you to apply. Even if you don't meet every requirement, you might be exactly the right future Doctoliber for this or other positions!
You could be our next team mate if you have:
- Experience: Minimum of 3 years of experience in CRM management, preferably in a B2B environment.
- Education: Bachelor’s degree in Marketing, Business, or a related field. A Master’s degree is a plus.
- Technical Skills: Proficiency in CRM software (e.g., Salesforce, HubSpot, Braze etc.) and marketing automation tools. Strong analytical skills and experience with data analysis tools (e.g., Excel, Google Analytics, Tableau, Metabase).
- Communication: Excellent written and verbal communication skills in both French and English.
- Project Management: Strong project management skills with the ability to manage multiple projects simultaneously and interact with multiple stakeholders.
- Problem-Solving: Strong problem-solving skills and the ability to think strategically and creatively.
- Team Player: Ability to work collaboratively in a fast-paced, dynamic environment.
What we offer
- Free Health Insurance for you & your family
- Quarterly bonus
- Up to 14 days of RTT
- A flexible workplace policy offering both hybrid and office-based mode
- Flexibility days allowing to work in EU countries and the UK 10 days per year
- Wellbeing program (free mental health and coaching offer with our partner moka.care)
- For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support.
- Lunch voucher with Swile card
- Work Council subsidy to refund part of sport club membership or creative class
- Bicycle subsidy
- Reimbursement of public transportation
- Relocation support for international mobilities
The interview process
- 60’ with the Talent Partner
- 60’ with the Hiring Manager (Head of CRM & Website)
- Case preparation and restitution (Head of CRM & Website FR + Global CRM & Website Team Manager)
- Final interview with our Head of Growth Marketing
Job details
- Permanent position
- Full Time
- Workplace: Levallois-Perret
- Start date: Q1 2025
- Remuneration : fix + bonus on objectives (according to your profile)
At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.
The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.
To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process.
Join us in building the healthcare we all dream of!
All information provided is processed by Doctolib for application management. For data processing details, click here.
Please contact hr.dataprivacy(at)doctolib.com for inquiries or to exercise your rights.
Top Skills
What We Do
Since Doctolib's creation in 2013, we have had one purpose: strive for a healthier world.
1. We aim to improve the daily lives of care teams by providing them with a new generation of technologies and services.
2. We aim to improve health for all, by offering a fast and frictionless journey for all care episodes, creating new ways for people to receive care and empowering them to become actors of their health.
At Doctolib, we are honored to work in the healthcare field and we believe that innovation in healthcare should be handled differently. We apply 4 guiding principles in everything we do:
1. We create helpful solutions for care teams and people.
2. We serve everyone equally and create well-designed and accessible technologies.
3. We team up with our users to strive for a healthier world and act as one team.
4. We protect our users' privacy. It’s their health, their data.
To achieve our purpose, we are assembling a team dedicated to improving healthcare, with a human-centric approach and an entrepreneurial mindset.
www.doctolib.com
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