Position Summary
The resource will be supporting the CRM team managing owned channels campaigns: email, push notification, banners and in app news. Duties include relating with all the internal stakeholders, supporting briefing, managing external agencies, monitoring and assessing campaigns performance through appropriate KPIs, ensuring the respect of deadlines and objectives.
Role and Responsibilities
· Manage CRM and loyalty campaigns setup and send out;
· Coordinate agencies in charge of assets development and delivery;
· Find the correct target audience or segment for each communication;
· Support product Divisions and the eStore Teams to plan their communications on CRM owned channels;
· Spread a customer view and knowledge within the other functions, providing insights and data evidence of a correct CRM strategy.
Skills and Qualifications
- At least 3 years’ experience in similar roles within a CRM or loyalty team or in a specialized agency
- BSc/MSc in Marketing or Media & Communication
- Excellent communication and project management skills (verbal, written and presentational)
- Fluent in English language
- Knowledge of CRM platforms
- Knowledge of segmentation rules and approaches
- Knowledge of loyalty program logic and processes
- Multitasking attitude, organizing and prioritizing skills, ability to work under pressure in a though and dynamic context
- Ability to team working, flexibility and ability to adapt in a very fast changing enviroment
We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
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Top Skills
What We Do
Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.
