Creative Marketing Specialist

Company Description

Believe is one of the world’s leading digital music companies.

Believe’s mission is to develop local artists and labels in the digital ecosystem by providing them the solutions they need to grow their audience at each stage of their career and development.

Its 2,020 employees in more than 50 countries aim to support local artists and labels with a unique digital expertise, respect, fairness, and transparency.

To support our fast-growing presence on all continents, we are constantly looking for new Believers to join us and make a stronger and more positive impact on the music industry! 

Believe is listed on compartment A of the regulated market of Euronext Paris (Ticker: BLV, ISIN: FR0014003FE9). 

www.believe.com 

Ready to #setthetone with Believe? 

Job Description

Key Responsibilities:

Marketing Strategy Development:

• Develop and implement marketing strategies for artists, album releases, tours, and other label projects to maximize brand visibility and drive audience engagement.

Campaign Leadership:

• Lead and oversee multi-channel marketing campaigns, including social media, digital advertising, PR, influencer marketing, and experiential marketing to create impactful and cohesive campaigns that resonate with target audiences.

Team Management:

• Build, lead, and mentor a team of marketing professionals, providing direction, support, and professional development opportunities to achieve department goals and drive performance.

Collaboration & Coordination:

• Work closely with A&R, artist management, creative, and digital teams to ensure marketing strategies are aligned with artists’ visions and label objectives. Coordinate cross-functional efforts to launch and promote new projects effectively.

Budget Management:

• Manage the marketing budget, allocating resources efficiently to maximize ROI and achieve business objectives while monitoring campaign performance and adjusting strategies as needed.

Brand Partnerships & Sponsorships:

• Identify and develop strategic partnerships with brands, sponsors, and media outlets to expand marketing opportunities and enhance the visibility of our artists and projects.

Data & Analytics:

• Analyze campaign performance, consumer insights, and market trends to measure success, optimize strategies, and ensure that marketing efforts align with overall business goals.

Must haves:

• Proven experience leading marketing teams and managing successful campaigns for artists, albums, or brands.
• Experience in creating and implementing digital marketing campaigns, content strategies and artist development plans to drive fan engagement and new audience reach
• Strong project management skills with the ability to line manage
• Excellent understanding of digital advertising and paid media
• Strong network within the music and entertainment industry is an advantage.
• Passion for music and a deep understanding of the music landscape.
• Strong knowledge of social media and online promotion strategies
• Understanding and working experience with advertising and analytical instruments on each social media (Instagram, YouTube, TikTok, Facebook, etc.)
• Data-driven & results oriented: the ability to analyse and use data to optimise development
• Structured, organised, with the ability to follow process and monitor budgets
• Knowledgeable of market trends, music industry developments, digital innovations, digital marketing tools
• Excellent written and verbal communication skills
• Highly motivated and organised with excellent time management skills
• A team player with a can-do attitude and creative ideas
• Passion for music

Apply: Interested applications can email in their resumes at [email protected] or reach out to us at +91 9987373636.

Qualifications

• Bachelor's degree in marketing, or a related field (preferred).

Additional Information

Benefits @Believe: 

#Flexibility – Just punch in leaves, not intime and out time 

#Office perks – a game of foosball, table tennis to bat the afternoon lacklustre, free event pass for exclusive and limited shows, music subscription, etc 

#Wellbeing – Caring by EUTELMED, professionals are at your disposal for advice and support, in your own language and culture 

#Transperancy – engaged in secondary activity just disclose it to us 

#Sustainability – You can be a part of CSR program, represent yourself as a #shaper and contribute to a better future. 

Disclosure: 

Believe strongly promotes equal treatment regardless of race, ethnicity, nationality, gender, sexual orientation, socio-economic status, age, marital or civil partner status, pregnancy or maternity, physical abilities, religious beliefs, political beliefs, or other ideologies.