Copywriter

Posted 5 Days Ago
Be an Early Applicant
Encinitas, CA
Senior level
Fashion • Wearables
The Role
The Copywriter will craft persuasive copy for email campaigns, product descriptions, and seasonal promotions, collaborate with design and marketing teams, and analyze performance data to optimize messaging. They will develop brand voice consistency, conduct market research, and ensure all content aligns with brand guidelines.
Summary Generated by Built In

ALOHA Collection is a fast growing lifestyle brand that was born out of a love of travel, adventure and the ocean. This California based brand with Hawaiian roots located in Encinitas, CA focuses on travel accessories. Travel is our inspiration, the beach is our home.


OVERVIEW: With a digital-first approach the Copywriter will craft engaging, persuasive copy for email campaigns, product descriptions, and seasonal promotions, with a focus on driving sales. They will collaborate with design and marketing to ensure brand consistency and optimize messaging based on performance data. The ideal candidate will embody the brand's fun, energetic spirit, bringing this to life through every word.

WHAT YOU'LL DO

  • Develop and maintain a consistent brand voice across all marketing materials, ensuring alignment with the overall brand strategy and values.
  • Write engaging and persuasive copy for email marketing campaigns, including all SL/PT/SMS/Web supporting copy for seasonal calendar, product launches, and customer engagement emails. 
  • Create clear, persuasive, and SEO-optimized product descriptions for e-commerce platforms and marketing materials, highlighting features and benefits that resonate with the target audience.
  • Collaborate with the digital teams to write copy for blogs, and website content that supports ongoing campaigns and engages our audience.
  • Work closely with the design and marketing teams to ensure copy and visuals align and create a cohesive, compelling narrative for each campaign.
  • Conduct research on industry trends, consumer behavior, and competitor messaging to inform copy strategy and ensure relevance and impact in all written materials.
  • Review and edit copy for grammar, spelling, tone, and style, ensuring all materials are polished and adhere to brand guidelines.
  • Analyze the performance of email campaigns and seasonal promotions, using insights to refine messaging for future initiatives and improve engagement rates.

EXPERIENCE WE'RE LOOKING FOR

  • 5+ years of experience in copywriting
  • Strong understanding of the eCommerce and digital landscape
  • Managing multiple projects in fast-paced environments
  • Experienced in writing supportive copy across all platforms
  • Excellent written and verbal communication skills
  • Proficient in Google Meets, email, and Slack communication
  • Strong organizational, planning, and problem-solving abilities

WHAT YOU'LL BRING TO THE TABLE

  • Able to give and receive constructive feedback
  • Team player with a collaborative approach
  • Able to stay focused and productive while working remotely
  • Confidently handles confidential information with discretion
  • Adaptable to changing environments and high-stress situations
  • Friendly, approachable, and solution-oriented
  • Knowledgeable of Hawaiian language and culture a plus

WHAT WE OFFER
From the start, our founders, Heather and Rachael, envisioned a company culture that was both dynamic and intentional. Today, ALOHA Collection proudly upholds those same values. Every member of Team ALOHA, from the director level and beyond, receives opportunities for personal and professional growth, alongside education about Hawaiian culture and the company’s origins. We believe in putting family first, which is why we offer flexible work-from-home options and provide understanding when life’s unexpected moments arise. And if you haven’t heard, we LOVE working together!

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Employee discount
  • Flexible schedule
  • Flexible spending account
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Professional development assistance
  • Vision insurance

Schedule

  • Weekdays
  • Hybrid

Pay

  • $65,000 - $75,000


We look forward to reviewing your application.

MAHALO!

The Company
Encinitas, CA
103 Employees
On-site Workplace
Year Founded: 2014

What We Do

ALOHA Collection is a fast growing California based lifestyle brand with Hawaiian roots located in Encinitas, CA. Born out of love, travel, adventure, and the ocean, our vision is to build an International ʻOhana, one bag at a time. Our mission is to encourage travel, adventure, healthy and active lifestyles, and to Share the ALOHA.

Travel is our inspiration, the beach is our home

Similar Jobs

Whatnot Logo Whatnot

Lead Copywriter

eCommerce • Mobile
Easy Apply
3 Locations
600 Employees

ServiceNow Logo ServiceNow

Copywriter

Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Hybrid
San Diego, CA, USA
26000 Employees
105K-155K Annually

Visa Inc, Logo Visa Inc,

Creative Copywriter - Direct Response

Fintech • Information Technology • Payments
San Francisco, CA, USA
26500 Employees
Los Angeles, CA, USA
804 Employees
90K-120K Annually

Similar Companies Hiring

Rue Gilt Groupe Thumbnail
Retail • Fashion • eCommerce • Consumer Web
Boston, MA
1000 Employees
Tapestry - Coach, Kate Spade, and Stuart Weitzman Thumbnail
Wearables • Sales • Retail • Other • Fashion • eCommerce • Design
New York, NY
16000 Employees
Doodle Labs Thumbnail
Wearables • Robotics • Internet of Things • Hardware • Automation • App development • Aerospace
Los Angeles, CA
50 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account