Copywriter, Creative

Work location:

Home Office 1303 Yonge St

City:

Toronto

What you will do:

If you worked here, this would be an amusing job description headline …

Clearly, we need your help. The award-winning Creative team at the Cineplex home office is looking for a brilliant and talented creative Copywriter, reporting to the Executive Director, Creative.

Remember the first time you connected strong creativity to a bigger purpose? Or maybe wondering who wrote "Roads? Where we're going we don't need roads." You fell in love when you realized that behind every letter, word, uniquely crafted sentence and script was a witty, creative writer.

We believe strong creative is more than just pretty colours, perfect type, and dynamic advertising. It's a way of driving our purpose to help Canadians be inspired to seek Escape at Canada's premier entertainment brands, including Cineplex Cinemas, The Rec Room, Playdium and more.

As our Copywriter, you'll be a collaborative storyteller within our creative team, crafting compelling messaging for every medium – ad campaigns, paid social, emails, videos and many other brand deliverables. Our headlines and copy need to ooze with our brand and personality - bold, captivating & playful.

You can craft the catchiest of headlines, attention-grabbing email headers, and intriguing calls to action. You can ideate brilliant creative concepts and express them in pitch decks and scripts. You're funny and witty, and you know how to strike the perfect balance between humour and tactical messaging for a national audience across multiple markets and entertainment spaces.

This is a hybrid position (3 days in the office per week). Office location is 1303 Yonge Street, Toronto.

Plus, did we mention this gig comes with free movies, popcorn and video games? 🍿🎬🕹

Responsibilities:

• Develop fresh and exciting ideas that are forward-thinking and in-line with current advertising trends.

• Generate short and long form marketing copy for cinema, social & digital, email, OOH, print and radio.

• Develop copy that consistently hits the objectives and communication needs of creative briefs.

• Maintain a clear and consistent brand voice for each line of business and adjust for different consumer segments.

• Work alongside designers to conceive and execute effective campaigns with integrated written and visual concepts.

• Passionately and confidently present your ideas to internal stakeholders.

Experience:

• 5+ years in advertising copywriting at a creative agency or in-house, or equivalent experience.

• Working experience with social platforms and post copy

• Familiar with copy style guides and working with and managing them

Skills:

• 🏁 Self-starter and problem solver

• 🧑‍🤝‍🧑 Team player & relationship builder

• ✍️ Superb verbal and written communication skills

• 🤔 Ability to listen, persuade, and interpret feedback and come up with creative solutions

• 🗓 Ability to manage and work on multiple projects at the same time and with tight deadlines

• 📈 Must foster a positive team atmosphere

• 🎥 Bonus points if you can quote movies like it’s nobody’s business!

Please include link to your copywriting portfolio on your resume when applying to this position.

Inclusion & Diversity

Cineplex, its subsidiaries, and affiliates are equal opportunity employers with a commitment to hiring and retaining a diverse workforce. We encourage and welcome applications from all intersectional walks of life. The collective sum of our individual differences, experiences, knowledge, innovation, self-expression, unique capabilities, and talent represents a significant part of our culture. By valuing a diverse workforce, we enforce hiring practices that are fair and equitable. 

Accessibility

We are committed to improving access and opportunities for all individuals, including those with disabilities by identifying and removing barriers that may prevent, inhibit, or restrict their access to employment oporunities. If you require accommodation at any stage of our hiring process (application, interviews, assessments, and placement), please contact us at 416-323-6600 or via email at [email protected].

While we appreciate all interest, only those candidates selected for an interview will be contacted.