Content Strategist IV (Hybrid)

Job Summary:

Content Strategist IV is responsible for the development and strategy of content for member and/or provider materials and collateral.

Essential Functions:

• Curate, capture, write, and produce content that reinforces the company’s brand positioning
• Deploy campaigns from ideation to implementation
• Develop interesting plan language content to improve audience experience
• Execute communications for the appropriate channel delivery
• Ensure production of materials is on time and within budget
• Assist with assignment of departmental work queue
• Ensure a unified content calendar is effectively created, maintained, and followed and is relevant to key programs and initiatives
• Confirm all regulatory and accreditation requirements are adhered to in materials created and utilized
• Conduct regular content audits to ensure adherence to corporate policies, standard operating procedures and style guides
• Guide team efforts to create comprehensive communication plans in support of business needs, regulatory requirements and organizational goals
• Utilizing consultative methods, collaborate and coordinate with key internal stakeholders and external business partners
• Facilitate gathering of customer data insights and leverage data to evaluate content strategy and management
• Establish measurements and monitor communication plan execution; provide ongoing feedback and recommendations for improvements
• Lead large and complex projects to ensure strategies, goals and milestones are achieved
• Conduct training and provide guidance on department processes and procedures for new team members
• Support the development and maintenance of team processes, manuals and guides
• Create and implement process improvement efforts
• Provide communication expertise and serve as communications lead on internal work groups/committees to support organizational initiatives and efforts
• Perform any other job duties as requested

Education and Experience:

• Bachelor’s degree in Marketing, Public Relations, Journalism, Communications, or related field or equivalent work experience is required
• Minimum of seven (7) years of experience writing consumer-friendly, plain language content is required
• Experience in content implementation across multiple platforms and mediums/channels
• Experience writing health care-related content is preferred with a deep understanding of subject lines, call to action (CTAs) and writing styles that drive engagement

Competencies, Knowledge and Skills:

• Microsoft Office proficient
• Experience using visual software, such as PowerPoint and Visio
• Project management skills
• Demonstrate a good balance of creative, editorial, and technical skills
• Excellent attention to detail
• Oral, written, and interpersonal communication skills
• Knowledge of marketing practices, tactics and trends
• Cross-functional team skills
• Ability to work independently
• Time management skills
• Decision making/problem solving skills

Licensure and Certification:

• None

Working Conditions:

• Hybrid role - In Dayton HQ office 2-3 days a week
• General office environment; may be required to sit or stand for extended periods of time

Compensation Range:

$70,800.00 - $113,200.00

CareSource takes into consideration a combination of a candidate’s education, training, and experience as well as the position’s scope and complexity, the discretion and latitude required for the role, and other external and internal data when establishing a salary level. We are highly invested in every employee’s total well-being and offer a substantial and comprehensive total rewards package.

Compensation Type (hourly/salary):

Salary

Organization Level Competencies

• Create an Inclusive Environment

• Cultivate Partnerships

• Develop Self and Others

• Drive Execution

• Influence Others

• Pursue Personal Excellence

• Understand the Business

This job description is not all inclusive. CareSource reserves the right to amend this job description at any time. CareSource is an Equal Opportunity Employer. We are dedicated to fostering an inclusive environment that welcomes and supports individuals of all backgrounds.