Content Marketing Manager

Company Description

Welcome to Byborg! As a leader in IT and streaming solutions, we specialize in delivering high-quality services that offer premium online experiences.

Headquartered in Luxembourg and operating globally, our company is proud of its diversity, with over 40 different nationalities working side by side. Since its launch, our flagship product has led the market, continually pushing the boundaries of digital innovation. Today, working with the latest technology, our platforms serve millions of users daily.

We are proud of our dynamic portfolio, featuring over 16 leading and fast-growing brands. These include our streaming platforms (LiveJasmin.com, Cherry.TV, IsLive.com, Oranum.com), our marketing and advertising services (AdSupply, AWEmpire, TwinRed), and our entertainment and lifestyle brands (LoyalFans.com, The Million Roses, Kinkly.com).

Are you looking for new challenges in an international, collaborative environment? The Byborg squad is seeking passionate individuals ready to make an impact. Join us in our inclusive workplace where you will be appreciated, and you can grow and achieve your potential. Help us shape the future!

Job Description

We are looking for a dynamic and creative Content Marketing Manager to craft engaging, impactful, and results-driven content throughout the customer journey for LiveJasmin, one of our flagship products.LiveJasmin is the #1 premium, award-winning adult live streaming platform, and one of the world’s most visited websites. It redefines adult entertainment, with a luxurious experience that blurs the line between digital relationships and real-world connections.

• Content Strategy & Creation:
  • Develop and implement a comprehensive content strategy across the marketing funnel, in alignment with the marketing goals and product objectives and focusing on both members and models as target audiences.
  • Create content assets from concept to delivery, write and edit high-quality content for all stages of the marketing funnel, from awareness to retention and even advocacy.
  • Build compelling and on-brand content, both for static and video assets, for a variety of channels, including but not limited to PR, email marketing/marketing automation, on-platform, paid media, social media, blogs & SEO, events, offline promotions etc. Clearly brief the design and video teams on the visual requirements and work closely with them to bring the assets to their final format.
  • Adapt content messaging and formats to different channels and audience segments to maximizeawareness, engagement, conversions, retention, upsell/cross-sell opportunities and business results overall.
  • Ensure all content adheres to LiveJasmin’s tone, voice, and messaging guidelines, maintaining consistency across channels. Act as a steward of the brand, ensuring all communications enhance LiveJasmin’s image and premium positioning.
  • Stay updated on industry trends, audience preferences, and emerging content formats to ensure relevance and innovation.
    
• Campaign Development:
  • Work closely with the Product Marketing Manager, entire PR & Marketing team, as well as cross-functional teams to conceptualize and execute integrated marketing campaigns.
  • Partner with the Product Marketing Manager to deeply understand the product, its features, developments and user benefits, ensuring the content clearly reflects its value proposition.​​​​​​​
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• Reporting & Optimization
  • Analyze content performance metrics and use the insights to refine content strategy and improve ROI.
  • Test and refine content formats based on performance data and user feedback.
  • Create regular and campaign-specific reports to present key insights and recommendations to the Product Marketing Manager or other relevant stakeholders.

Qualifications

• Proven experience (5+ years) in a similar role; knowledge of the adult industry is a plus.
• Native or proficient in English – any other additional languages are a plus.
• Experience creating content for diverse channels, including PR, email marketing/marketing automation, on-platform, paid media, social media, blogs & SEO, events, offline promotions etc.
• Exceptional writing and editing skills, attention to detail, with a strong grasp of grammar, style, and storytelling.
• Strong understanding of overall marketing principles and content performance metrics; ability to create content that drives engagement and achieves measurable outcomes.
• Familiarity with relevant tools for content creation, management, insights, performance, as well as marketing automation (examples such as, but not limited to: AI platforms, CMS, Google Analytics, Semrush, Figma etc.)
• Creative, innovative, proactive, results-oriented and growth mindset.
• Comfortable working in a fast-paced, complex, collaborative environment with diverse teams.
• Strong collaboration and project management skills, with the ability to prioritize and manage multiple projects simultaneously.
• A Bachelor’s or Master’s degree in Marketing, Communications, Journalism, or a related field is a plus. Equivalent professional experience will also be considered.

Additional Information

• A competitive compensation package along with relocation support to help you move to the Grand Duchy
• Your health is our wealth: private health insurance and free gym membership
• On top of the minimum 26 vacation days, we also provide additional days the longer you work for us
• Forgot your morning grub at home? We provide daily breakfast for our employees, energizing them for the day ahead and helping them connect with each other
• The opportunity to see your work directly contribute to the success of the company
• When you grow, we grow: You have the chance to attend events, meetups, and other perks for your professional growth
• You’re joining the #ByborgSquad and you are going to look the part! We give out company-branded merchandise to every new joiner
• And of course, a fun, professional, and collaborative work culture

Byborg Enterprises is an equal employment opportunity employer. We consider individuals for employment based on their skills, abilities and experience. We thrive to attract and hire a strong, talented and diverse workforce, prohibiting discrimination based on race, color, religious or political beliefs, age, nationality, physical, mental or developmental disability, gender, sexual orientation.

DISCLAIMER: This job description is a summary of the primary duties and responsibilities of the job and position. It is not intended to be a comprehensive or all-inclusive listing of duties and responsibilities. Contents are subject to change at management's discretion.

NOTE: Byborg Enterprises SA does not accept unsolicited resumes from agencies. We consider any resume (CV) or biography received from an agency without prior approval from our Legal and Recruiting Department to be unsolicited, and such submissions will not be recognized for purposes of “ownership” of the candidate.

We are in it for the long haul so your future is safe with us.