Content Marketing Lead

Posted Yesterday
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Hiring Remotely in Barcelona, Cataluña
Remote
Senior level
Blockchain • Software
The Role
The Content Marketing Lead will develop and execute a content strategy tailored for the web3/DeFi space, produce high-quality long-form content, collaborate with technical teams, and optimize content performance using data and analytics.
Summary Generated by Built In

About Everclear

Everclear (prev Connext) is the First Clearing Layer. Everclear coordinates global settlement of liquidity between chains, solving fragmentation for modular blockchains. 


At scale, Everclear will be able to net over 80%+ transactions, automatically routing them through the best settlement mechanisms available, drastically increasing applications' scalability and capital efficiency. Through Everclear, end-to-end chain abstraction will become possible for every chain, asset, and application.


Everclear’s bridge has $2.5B+ cumulative transactions volume and $1B+ bridged TVL. We're funded by grants from the Ethereum Foundation and backed by the top VCs, including Polychain Capital, Consensys Ventures, 1kx, Pantera Capital, Hashed and others. 


About the Team

The Everclear team is remote first and globally distributed, with English as primary language. We are looking for self-starters who are excited about building an industry first technology while working with talented crypto team members located all over the world!


The Everclear Foundation seeks an experienced Content Marketing Lead to increase awareness, educate key audiences, and position the brand as a category leader. In this role, you will be responsible for managing and optimizing the content pipeline, producing high-quality long-form content, and ensuring consistent messaging across platforms, including the Everclear blog, email newsletter, and more.


Your day-to-day will include conceptualizing, rolling out, and optimizing long-form content based on data. You’ll collaborate closely with leadership, technical teams, and creative partners to bring content to life and ensure the strategy consistently supports business objectives.


The ideal candidate is a detail-oriented, growth-obsessed, creative professional who strives for excellence in everything they do. You are passionate about the power of crypto, steeped in web3 communities, and believe in the promise of abstracted blockchain technologies.


Key Responsibilities


Multi-channel Content Strategy: Develop and execute a forward-thinking owned content strategy tailored for the web3/DeFi space, targeting both consumer and institutional audiences.

Content Creation and Deployment: Ideate, create, and distribute compelling long-form content to engage different target audiences, from degens to institutional clients.

Experiment and Optimize: Use content analytics and SEO tools to experiment, track performance, and iterate on content strategies based on data.

Manage Emerging Channels: Proactively identify and stand up new channels to reach and engage untapped audiences.

Visual Collaboration: Collaborate with designers to create eye-catching static and dynamic visuals.

Amplify Ecosystem News: Work cross-functionally to amplify and curate ecosystem-related news to increase Everclear’s brand presence.


What We’re Looking For


Experience: 5+ years in writing and/or content marketing, including at least 2 years in the web3/DeFi space.

Content Mastery: Skilled in long-form-form content creation with the ability to write for both web3 retail (degens, traders) and enterprise/regulated audiences.

Data-driven: Demonstrated expertise in using analytics tools to drive strategy and optimize performance.

Adaptability: Experience working across fast-paced environments with both technical and creative teams.

Deep Web3 Knowledge: Understanding and passion for crypto-native culture and the dynamics of DeFi.

Collaboration and Communication: Ability to manage multiple projects, collaborate effectively under pressure, and clearly communicate the impact of content initiatives.

What We Offer:


- The opportunity to make your mark on a quickly growing and impactful startup!

- Passionate colleagues and a very diverse, dynamic team

- Ability to work anywhere you want

- Competitive salary & ownership

- Off-sites that bring the whole team together semi anually


Everclear is committed to creating a diverse environment and is proud to be an equal opportunity employer. This means we continually celebrate the diverse community different individuals cultivate. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.

The Company
HQ: San Francisco, CA
26 Employees
Hybrid Workplace
Year Founded: 2017

What We Do

Connext is building the future of value transfer on the internet. We believe in the power of decentralized networks to transform finance and put value back into the hands of individuals. We think this becomes possible when everyday users can exchange value effortlessly between disparate cryptosystems. We're a small, technical team working at the confluence of distributed systems, game theory, and cryptography. We're funded by grants from the Ethereum Foundation and backed by some of the top investors in the space, including Polychain Capital, Consensys Ventures, 1kx, and others.

You can learn more here! https://connext.network

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