B2B Content Lead

Posted 12 Days Ago
San Francisco, CA
Senior level
Artificial Intelligence • Productivity • Software
The Role
The Content Lead at Notion will create and edit high-quality content, develop robust content systems, collaborate with teams, and analyze content performance, aiming to enhance brand messaging and achieve business goals.
Summary Generated by Built In

About Us:

We’re on a mission to make it possible for every person, team, and company to be able to tailor their software to solve any problem and take on any challenge. Computers may be our most powerful tools, but most of us can't build or modify the software we use on them every day. At Notion, we want to change this with focus, design, and craft.

We’ve been working on this together since 2016, and have customers like Pixar, Mitsubishi, Figma, Plaid, Match Group, and thousands more on this journey with us. Today, we’re growing fast and excited for new teammates to join us who are the best at what they do. We're passionate about building a company as diverse and creative as the millions of people Notion reaches worldwide.

Notion is an in person company, and currently requires its employees to come to the office for two Anchor Days (Mondays & Thursdays) and requests that employees spend the majority of their week in the office (including a third day).

About The Role:

We are seeking a B2B Content Lead to drive our enterprise content strategy. You'll be a thought partner to our Head of Communications and Content, leading our B2B content program to drive business goals and conversion targets. You are someone who has a proven track record of shaping non-boring, pathbreaking content to a business audience. You think deeply about audience personas, love writing a shorter letter, and would relish crafting a series about the pain of the modern knowledge worker and how to solve for tool sprawl.

You are:

  • An orthogonal thinker who doesn’t follow playbooks
  • Capable of 10,000-foot vision when it comes to brand story, but also relish a grubby line edit
  • Comfortable with toggling between manager & individual contributor
  • Able to take a meeting with executives and defend messaging
  • Kind and direct—inviting feedback and giving it liberally in return
  • Someone who has paged through the Whole Earth Catalog and thinks about how humans shape technology and tools
  • Someone who loves to build things

What You’ll Achieve:

  • Develop and execute a distinctive B2B content strategy that drives lead generation and nurturing
  • Create high-impact content across formats, from thought leadership to white papers, to keynote talks
  • Build and implement scalable content systems to support rapid market expansion
  • Partner with Demand Generations and Product Marketing to ensure consistent enterprise messaging across channels
  • Drive data-informed content strategies to optimize performance and engagement

Skills You’ll Need to Bring:

  • 7+ years of experience in B2B content marketing, with deep knowledge of the enterprise tech industry
  • Proven track record in creating content that drives business goals and conversion
  • Experience developing and executing enterprise content strategies
  • Strong analytical skills to measure and optimize content performance
  • Ability to influence and collaborate with executive stakeholders
  • Expertise in content management systems and analytics tools
  • Operations discipline and project management

Nice to Haves:

  • Experience managing an editorial or content marketing operation, preferably in the tech industry
  • Experience with cross-functional work across product, growth, and social media marketing
  • Experience with B2B content creation
  • Background in creating content for global audiences
  • Familiarity with Notion and interest in the productivity space

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you’re excited about a role but your past experience doesn’t align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you’re a builder at heart, share our company values, and enthusiastic about making software toolmaking ubiquitous, we want to hear from you.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco, the estimated base salary range for this role is $160,000-210,000.

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What the Team is Saying

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The Company
HQ: San Francisco, CA
800 Employees
Hybrid Workplace
Year Founded: 2016

What We Do

Notion blends your everyday work tools into one. Product roadmap? Company wiki? Meeting notes? With Notion, they're all in one place, and totally customizable to meet the needs of any workflow — from teams of 1 to over 1,000. Notion is the connected workspace for you, your team, and your whole company.

Mission: We humans are toolmakers by nature, but most of us can't build or modify the software we use every day — arguably our most powerful tool. Here at Notion, we're on a mission to make it possible for everyone to shape the tools that shape their lives.

Why Work With Us

Here at Notion, our work shapes our culture and our culture inspires our work. We seek to hire creative toolmakers that want to be the best in their craft. If every employee is able to focus on being the best toolmaker in their craft, we'll be able to achieve our mission of enabling the world to better solve its problems.

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Notion Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Employees work in-person at our offices on Mondays and Thursdays. The other three days are flexible.

Typical time on-site: 2 days a week
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