Commercial Excellence Head Benelux

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Parodontax, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.
This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.
As Commercial Excellence Director Benelux, you will be responsible to define the commercial excellence vision and strategy, identifying the right priorities and ensuring that our markets have the required capabilities and skills to drive sales performance and win against the competition.
The Benelux cluster has a wide variety of markets which range from highly modern trade centric markets to hybrid markets with a combination of tradition and modern trade. Over the last years Haleon has experienced an increase weight of more organized customer (Key Accounts, eCommerce) that emphasize the importance of a clear omnichannel customer centric commercial agenda.
In this context, Commercial Excellence represents one of the key pillars of the Benelux growth strategy, with the ambition for Commercial Excellence to contribute growth through related priorities. To achieve this ambition, we need to formulate, cascade, and implement best practices in 4 core areas of commercial excellence:
Go to Market Strategy, Customer Management Retail execution, Net Revenue Management (NRM), Digital ecommerce acceleration.
This role will also ensure the right level of capabilities and data/insight to succeed in all these key pillars.
Responsibilities:
The incumbent’s primary responsibilities within the four core areas will be the following:
Go to Market Strategy and Commercial Systems

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