Client Partner, B2C

Posted 2 Days Ago
Be an Early Applicant
2 Locations
Senior level
Digital Media • Events • News + Entertainment • Software
Be part of the team building innovative experiences for products across print and digital platforms.
The Role
The Client Partner will sell multi-platform advertising programs, build relationships within targeted verticals, and provide strategic direction to drive sales and exceed goals.
Summary Generated by Built In

Job Description

The Washington Post is the leader in breaking news and analysis across all categories – especially Technology, where we made significant editorial investments. We consider ourselves an equal parts technology and journalism company that makes today’s news accessible to all. Within the Client Solutions Group, we have established ourselves as leaders in developing advertising solutions that range from proprietary ad formats to branded content to events and beyond. We work to build strategic partnerships with our clients informed by deep insights and great ideas. We seek a dynamic senior sales professional with extensive experience within the following verticals: consumer, finance, auto, travel and media, to join our Client Partner team.

What the successful candidate will bring to the table: a self-starter with a deep understanding of the technology category; extensive client relationships at both the client and agency level; a disciplined approach to maintaining daily sales activity levels; ability to sell ideas outside the RFP cycle; masterful presentation skills; and a proven track record in building and sustaining client-based relationships. We’ll also need you to be on the lookout for emerging trends within the industry, to think beyond The Washington Post’s current product lines for the next big thing, and to develop relationships outside the typical media buying chain—all to drive incremental sales that will meet and exceed our goals. 
 

Responsibilities:

  • Sell multi-platform advertising programs through both direct client and agency engagements. 

  • Provide internal strategic direction on how we build our business strategy and establish new data partnerships, both direct and programmatic.

  • Establish and deepen relationships with clients within the consumer, finance, auto, travel, and media sectors to understand their business needs and goals.

  • Create customized solutions and close sales for retained/incremental revenue.

  • Uncover new opportunities while remaining steadfast with your current client list.

  • Communicate and report sales plans and actions taken to management.

  • Deeply understand professional services industry trends as they pertain to your clients.

  • Employ an entrepreneurial and creative approach to your business.

  • Collaborate with internal partners effectively.

  • Attend outside business functions as needed, including in-person client meetings.
     

Requirements:

  • 10+ years of experience in media sales within the consumer, finance, auto, travel, and media categories 

  • Extensive relationships at both the client and agency level

  • Experience in working across multi-million dollar client accounts and scaling the business within that account through deepening relationships and working across multiple lines of business

  • Ability to travel to client locations 

  • Strong presentation and in-person sales skills and a proven record of accomplishment in building and sustaining client/agency relationships.

  • Knowledge of the digital media market and the ability to respond effectively to market direction, client needs, and competition.

  • A strong business development focus, willing to self-start and prospect to uncover new business.

  • Ability to establish rapport, develop credibility, and sell ideas to senior management.

  • A strong, professional, goal-oriented work ethic and a track record of meeting quarterly/annual goals.

  • A desire to manage the entire sales process (including prospecting, acquiring new business, and maintaining relationships).

  • Bachelor’s degree

  • Experience selling digital, print, content, audio and social advertising within the news industry

The Washington Post’s policy for employees is five days per week in the office, with exceptions for newsgathering and general business travel.

Compensation and Benefits

Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:

  • Competitive medical, dental and vision coverage

  • Company-paid pension and 401(k) match

  • Three weeks of vacation and up to three weeks of paid sick leave

  • Nine paid holidays and two personal days

  • 20 weeks paid parental leave for any new parent

  • Robust mental health resources

  • Backup care and caregiver concierge services

  • Gender affirming services

  • Pet insurance

  • Free Post digital subscription

  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.

The salary range for this position is:

125,650.00 - 233,350.00 USD Annual

The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed. 

The innovation doesn’t end in the Newsroom – dozens of teams power The Washington Post.  We are now hiring the next innovator – how will you Impact Tomorrow?

#washpostlife

Top Skills

Advertising Solutions
Data Partnerships
Digital Media
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The Company
HQ: Washington, DC
0 Employees
On-site Workplace
Year Founded: 1877

What We Do

The Washington Post is an award-winning news leader whose mission is to connect, inform, and enlighten local, national and global readers with trustworthy reporting, in-depth analysis and engaging opinions. The Post is as much a tech company as it is a media company, combining world-class journalism with the latest technology and tools so readers can interact with The Post anytime, anywhere. Our approach is always the same– shape ideas, redefine speed, take ownership and lead. Every employee, every project, every day.

Why Work With Us

Rapidly growing, this team is committed to creating excellent experiences and products worthy of our tradition and our future. Our dedication to innovation, excellence and integrity are at the core of what we do, and why our employees are proud to call The Post their home.

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