Position Summary
We are looking for a new Channel Marketing Specialist to join our eStore team!
Role and Responsibilities
- Creating and executing a strong communication strategy & execution plan in coordination with all agency and internal stakeholders
- Leading briefing & Monitoring all agencies/teams responsible for asset delivery and copywriting for each step of User Journey, through all touchpoints: Social & GDN ADS, .com, apps, CRM.
- Optimizing touch points and simplifying User Journey per campaign in order to reach optimal sales results per given KPIs – CR%, Revenue
- Work at a regional level and effectively communicate with global and local, internal and external stakeholders
- Managing production budgets across all digital channels
- Identifying and testing new approaches in order to meet or exceed established critical metrics
- Working closely with eStore team and agencies to generate Weekly custom reports utilizing BI and custom dashboards to monitor results and share funnel conversion improvement ideas.
- Supporting direct supervisor upon whose request performs all other tasks
Skills and Qualifications
- University degree (Preferably Management or Business)
- You have at least 3 years of experience in a similar role as well as experience building effective product marketing strategies, including PSI forecasting, planning and executing sell-out promotions, product launches, stock management, etc.
- Previously involved in working in this role for eCommerce sales platform
- Solid knowledge of category management, marketing and sales principles
- Proficient with Excel and eCommerce website reporting dashboards
- Proven record of using data to provide compelling business insights
- Strong ability to translate numbers into impactful, concise messages via reports for a broad audience
- Highly organized, with the ability to work on multiple projects at once
- Motivated to stay up to date with market trends and competition performance
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Top Skills
What We Do
Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.