Channel Marketing Manager

Posted 3 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
140K-185K Annually
Mid level
Cloud • Hardware • Security • Software
Our mission is to protect people and places in a privacy-sensitive way.
The Role
The Channel Marketing Manager at Verkada will support the development and execution of marketing programs for mid-tier partners, acting as a primary marketing liaison. Responsibilities include creating and implementing marketing campaigns, developing training sessions, monitoring performance metrics, and collaborating with cross-functional teams for partner engagement.
Summary Generated by Built In
Who We Are

Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 28,000+ customers across 70+ countries.

 

Overview

As the Channel Marketing Manager, you will be responsible for supporting the development and execution of marketing programs tailored to our mid-tier partners. These partners are key to our success, and your efforts will focus on helping them effectively promote our products and services within their local markets. You will work closely with the Channel Marketing team, Channel Sales, and Product teams to create customized marketing strategies that align with both our brand and the unique needs of our partners.

Responsibilities

  • Partner Relationship Support: Serve as the primary marketing liaison for partners, providing guidance, resources, and support to ensure their success.
  • Program Creation & Campaign Execution: Assist in the development and implementation of marketing programs that scale including email marketing, co-branded collateral, digital promotions, and social media strategies tailored towards a broad set of partners and partner types (resellers and integrators).
  • Content Creation: Collaborate with internal teams to create and deliver marketing materials, including templates, case studies, product briefs, and sales tools, ensuring they are easy to customize for partners.
  • Performance Tracking: Monitor and report on the performance of partner marketing activities, providing insights and recommendations to optimize future initiatives.
  • Training & Enablement: Help develop and deliver marketing training sessions or webinars to educate partners on best practices and the use of marketing assets.
  • Market Insights: Collect and analyze feedback from partners to help shape future marketing strategies and tactics, ensuring they are relevant to the local market.
  • Cross-functional Collaboration: Work closely with the Sales, Product, and Channel teams to align marketing efforts and ensure a cohesive approach to partner engagement.

Qualifications

  •  3+ years of experience in channel marketing/sales or distribution marketing/sales. 
  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Strong communication skills (written and verbal) with a focus on relationship-building.
  • Basic knowledge of digital marketing tools, CRM platforms (Salesforce), and marketing automation systems.
  • Highly organized with the ability to manage multiple projects simultaneously.
  • Proactive, solution-oriented mindset with a strong attention to detail.
  • Ability to work independently and collaborate with cross-functional teams.
  • Passion for learning and growing within the channel marketing field.

US Employee Benefits

Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
  • Nationwide medical, vision and dental coverage
  • Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
  • Expanded mental health support
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
  • Professional development stipend
  • Fertility Stipend
  • Wellness/fitness benefits
  • Healthy lunches provided daily
  • Commuter benefits

Annual Pay Range

Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

Estimated Annual Pay Range

$140,000$185,000 USD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

What the Team is Saying

Maddie Ondrejech
Jane Wang
Max Shen
Avia Weinstein
The Company
HQ: San Mateo, CA
2,000 Employees
On-site Workplace
Year Founded: 2016

What We Do

Verkada is the world’s largest cloud-based B2B physical security platform, offering a seamless blend of tech and safety. With six product lines — video security cameras, access control, environmental sensors, alarms, workplace systems, and intercoms — all integrated on one cloud platform, Verkada is designed for simplicity and scalability. Our real-time insights help organizations keep their spaces safe and comfortable while taking swift action to minimize security risks, workplace hassles, and costly inefficiencies.

Founded in 2016 and backed by over $460M in funding, we’ve grown fast, with 16 offices spread across four continents, 2,000+ employees, and 26,000+ customers in 85+ countries — including 82 of the Fortune 500.

Created by Stanford computer scientists and security experts, alongside Cisco Meraki’s co-founder and COO Hans Robertson, Verkada calls San Mateo, CA home. We also have offices in Salt Lake City, Tampa, Phoenix, Austin, London, Sydney, Taiwan, New York, Philadelphia, Toronto, Mexico City, Seattle, Tokyo, and Korea.

Why Work With Us

Verkada’s products start with safety – video security cameras, door-based access control and alarms, and extend to operations, environmental sensors, visitor and mailroom management.

All of our products can be accessed within one cloud ecosystem, bringing the intuitive and easy-to-use nature of consumer security products to the levels of scale

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Verkada Inc Offices

OnSite Workspace

At Verkada, we have a thriving onsite culture with a world-class Workplace Team committed to designing innovative spaces that spark creativity.

Typical time on-site: None
HQSan Mateo, CA
SG
Xinyi District
Austin, TX
Mexico City
Hanyang, KR
Kraków, PL
London, UK
New York, NY
Philadelphia, PA
Salt Lake City, UT
Seattle, WA
St. Petersburg, FL
Sydney, NSW
Phoenix, AZ
Tokyo, JP
Learn more

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