KFDX’s advertising team is adding an experienced Digital Media Planner and Strategist to support our growth! If you're hard-working and love being part of a winning team, we want to hear from you!
Job Responsibilities:
• Works with Clients to develop and execute marketing and advertising strategies and tactics that result in meeting and exceeding client’s campaign goals.
• Establish, maintain, and grow credible relationships with local business community.
• Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns.
• Ability to articulate benefits of various advertising platforms including Broadcast Television, Programmatic, OTT/CTV, Search and Social, and other emerging ad tech tactics and platforms.
• Proven ability to work in a fast paced and deadline-oriented business.
Requirements & Skills:
• BA or BS in Business Marketing, Advertising or Communications preferred. Or, an equivalent combination of education + work-related experience
• 1+ years of digital marketing or media sales experience preferred, but not mandatory.
• Knowledge of web analytics tools like Google Analytics, Adobe Analytics, etc.
• Knowledge of the local digital marketing services product offering and effective use for clients
• Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
• Effective communication and client presentation skills
• Ability to interact with high-level decision makers
• Ability to execute in an organization through collaboration and a consultative process
• Excellent follow-up, strong organizational skills and attention to detail
• Proven ability to meet and exceed sales goals
• Meaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)
• Be an effective partner with the market's sales team in generating digital revenue
Benefits:
- Medical, dental, and vision Insurance
- Health & wellness opportunities
- 401(k)
- Family & Parenting vacation & time Off
- Paid holidays
EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
Top Skills
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
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