Element451 is the fastest growing CRM Platform in the higher education vertical! We’re the only student engagement CRM provider to leverage AI, student behavior data, and advanced marketing automation to hyper-personalize and scale higher ed student recruitment and enrollment for increased engagement and admissions success.
As a Business Development Representative (BDR) at Element451, you will be responsible for driving pipeline growth by identifying, engaging, and qualifying potential customers through strategic outbound prospecting. Reporting to the BDR Manager, you will leverage metrics-driven outreach, sales technology, and structured coaching to generate high-quality leads and set up opportunities for the sales team.
This role is ideal for someone who is highly self-motivated, thrives in a goal-oriented environment, and is eager to learn and grow in a SaaS sales career.
What you’ll do:
- Actively prospect and identify new business opportunities through outbound channels, including cold calling, email outreach, LinkedIn, and social selling.
- Qualify and nurture leads, conducting discovery conversations to assess prospect needs, pain points, and fit for Element451’s solutions.
- Schedule and book qualified meetings for the sales team, clearly articulating value propositions and overcoming objections.
- Track and analyze key performance metrics (outreach volume, response rates, conversion rates, meetings booked) to improve effectiveness.
- Leverage data-driven prospecting strategies, applying outbound frameworks and modern sales methodologies to drive engagement.
- Maintain accurate records and track performance in HubSpot CRM, ensuring visibility into pipeline activity and conversion rates.
- Collaborate with Marketing and Sales to refine lead generation tactics and improve overall pipeline efficiency.
- Continuously learn and adapt, taking advantage of sales coaching, training, and feedback to refine skills and increase performance.
What You’ll Bring:
- 1+ year of experience in a BDR/SDR role, with a track record of exceeding lead generation and meeting-setting targets.
- Self-motivated and driven to succeed, with a strong work ethic and a willingness to go above and beyond to achieve goals.
- A metrics-focused mindset, with experience tracking and improving key sales KPIs.
- Strong verbal and written communication skills, with the ability to craft compelling outreach messaging and engage prospects effectively.
- Proficiency in outbound prospecting techniques, including cold calling, multi-threaded outreach, and social selling.
- Experience with HubSpot CRM or similar sales enablement tools to manage lead activity and measure performance.
- A passion for continuous learning and development, with the ability to take coaching and apply feedback to improve results.
- Ability to work in a fast-paced, high-growth SaaS environment, adapting quickly to changing strategies and market conditions.
Why Join Element451?
At Element451, we believe in building top-performing sales professionals through structured coaching, data-driven execution, and a culture of continuous learning. This is an opportunity to grow your sales career, gain hands-on experience with modern sales techniques, and directly contribute to a high-growth company.
If you’re goal-oriented, eager to learn, and thrive in a metrics-driven sales environment, we’d love to hear from you. Apply today and take the next step in your sales career!
Perks
- Competitive salary & benefits (Medical, Dental, Vision, Disability & More)
- 401k plan with 4% employer match available after 3 months of employment
- Work from home anywhere in the US
- Paid parental leave
- Time to Relax - 10 company holidays and 20 days of paid time off
- Do work that matters and makes a positive impact on students going to college
We are:
Element451 is the fastest growing CRM Platform in the higher education vertical! We’re the only student engagement CRM provider to leverage AI, student behavior data, and advanced marketing automation to hyper-personalize and scale higher ed student recruitment and enrollment for increased engagement and admissions success.
Our values:
Impactful not Immediate
We prioritize and invest in initiatives that will be most impactful.
Progress before Perfection
We are action-oriented people. We are empowered to make decisions and achieve our goals.
Learners before Masters
We are curious and humble people who strive to constantly improve.
Together not Alone
We rally behind each other and pitch in to support the greater whole.
Customer Success not Support
We solve partner goals and prioritize their success.
Element 451 is an equal employment opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. If reasonable accommodation is needed to participate in the job application process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact Human Resources at [email protected]. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
What We Do
Element451 is an advanced student engagement CRM, providing higher ed institutions with a competitive admissions advantage from recruitment to enrollment through the use of AI, student behavior data, and modern marketing automation.
The Element451 CRM leverages millions of behavior-based data insights to reach prospective students where they are -- both in their journey and in their preferred channel. Supporting these insights is a full complement of marketing best practices and AI-driven automation to ensure the right message reaches the right student at the right time. All of the data, analytics and insights are available to the entire admissions team through an intuitive dashboard, simplifying and streamlining reporting and engagement intelligence throughout the entire recruitment and enrollment process
