Brand Manager

Posted 6 Hours Ago
Be an Early Applicant
Prague
Mid level
Food
The Role
The Brand Manager will oversee brand communication, develop marketing strategies, manage product portfolios, lead consumer insights analysis, and collaborate with sales and trade marketing teams to maximize brand visibility and business value. Creative thinking and project management skills are essential for success in this strategic role.
Summary Generated by Built In

Popis společnosti

An opportunity for all passionate marketeers who know how to properly leverage the brand. We are currently looking for a Brand Manager to join our marketing team who has a passion for marketing and will have our Red Bull brand completely under the thumb. Do you have a vision, great logical thinking, are you creative, do you understand communication positioning, are you innovative and do you also have experience in sales support? Then we are looking for you! You will independently lead projects and report directly to the Head of Brand, at the same time you will support other commercial teams within projects, especially Off and On Premise. That’s why we are looking for a person who is a team player, has great communication skills, can inspire and support people on the way to a common objective, and at the same time understands how to create a business together.

The position of Brand manager is one of the most complex and strategic within the company and opens up the potential for further career growth and personal development.

Popis nabídky práce

BRAND MANAGEMENT

The Brand Manager is the "warden" of our brand. You will ensure that brand communication across all channels stands out, communicates the right moment of need, evokes the right emotions, and is consistently aligned with the brand manual. At the same time, you will be responsible for preparing communication for TV, paid support on digital channels, but also in cooperation with Trade Marketing for brand visibility in retailers, bars and restaurants. You will coordinate your steps with the HQ team, and thus you will also take a peek into the global Red Bull world.

MARKETING + SALES COOPERATION

You will be the point of contact for Trade Marketing and Sales covering projects and initiatives with a clear commercial overlap. You will tangibly participate in generating business value by looking for ways to present the brand in the best way to deliver strong impact in sales and communication.

CONSUMER INSIGHTS

We need someone with mastery of identifying consumer needs. Do you understand how people think and feel and are able to clearly define the moment of need for our product and back up it with facts? We will provide you with a large pool of research and data, which you will analyse and apply to build strong campaigns and to prepare relevant consumer activations.

PRODUCT PORTFOLIO MANAGEMENT

Working closely with our Sales department, you will take charge of strategically managing our product portfolio, launching new products, and developing comprehensive marketing communication plans to support product portfolio.

INNOVATIONS

At Red Bull we do things differently, we always look for new ideas and improvements. We expect entrepreneurial mindset and drive to come up with new ways of communication. At Red Bull, we believe that the only limits are the ones we set in our minds. Are you willing to push the boundaries of what’s possible and become a trendsetter?

Kvalifikace

You have at least 3 years of successful track record in brand management and/or project management with high level of ownership and tangible results, whether it be from agency or client environment.

You have strong skills in project management and are able to handle several complex projects in an organized and cool-headed manner.

You are able to break down a complicated project into achievable milestones and structure each project task in a way others can understand clearly.

You are a hard worker, multitasker and you get things done.

You are communication expert and your enthusiasm and passion are visible at first glance.

You dislike status quo and are able to go beyond the “boundaries of what’s possible”

You want to feel engaged in your work and are able inspire engagement in others.

Další informace

Osobní údaje, které nám v rámci e-mailové komunikace či komunikace související s pracovní nabídkou poskytnete, mohou být dále zpracovávány. Informace o zpracování osobních údajů naleznete na www.policies.redbull.com. 

The Company
HQ: Fuschl
26,878 Employees
On-site Workplace
Year Founded: 1987

What We Do

Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com

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