Brand Manager Innovation

Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, noosa, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

• Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
• Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
• Campbell’s offers unlimited sick time along with paid time off and holiday pay.
• If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
• Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
• Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here…

• You will be responsible for leading the new product innovation strategy & pipeline across amazing, high-growth brands such as Goldfish, Lance, & Pepperidge Farm in collaboration with an extensive cross-functional team

What you will do…

• Strengthen and refine brand innovation strategies
• Collaborate with cross functional teams to creatively identify opportunity areas for growth by effectively leveraging syndicated data, consumer research and competitive intelligence
• Build out robust innovation pipelines based on a foundation of product & packaging commercialization viability that delivers against brand strategy, financial expectations and meet consumer needs
• Lead cross functional teams through commercialization of existing breakthrough innovation projects and future validated ideas to deliver commercially and financially viable platforms
• Provide strong leadership to create direction and inspire greatness with cross functional teams; a "can do" attitude will be necessary to overcome obstacles and motivate the team to deliver strong results

Who will you work with…

• Brand Team
• Insights Team
• Research & Development – including Product Development & Packaging

What you will bring to the table…

• Bachelor’s Degree
• 5+ years experience in consumer brand management with a minimum of one rotation in base/retail brand management
• Strong experience with POS/Panel Data to inform strategy and decision-making across multiple functions to drive growth
• Proven track record of driving profitable growth from product innovation: concept to commercialization
• High caliber leadership – taking accountability, inspiring trust, fostering collaboration, and driving organizational alignment
• High level of curiosity about the marketplace, competitors, consumers, and product/ingredients
• Ability to easily maneuver between high-level strategic thinking, business / financial / operational acumen, and detail orientation
• Exceptional communication – clear and concise; recommending and influencing, storytelling and presenting
• Excellent analytical skills and business/financial acumen

It would be great if you have…

• MBA (strongly preferred)
• CPG and/or food CPG experience strongly preferred
• Previous brand innovation experience

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between 

$139,000-$199,800

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.