Company Description
Company Description
We're Hiflylabs, a vibrant team of 250+ data and tech enthusiasts based in Budapest. From data engineering to data science, artificial intelligence and application development, we work on a wide range of projects around the world.
Over a Decade of Mastery:
For twelve years, Hiflyers have been reshaping industries through Data Warehousing, Business Intelligence, and Data Analytics. From consulting to operations, we offer tailored, hands-on solutions to complex business problems, helping our clients grow.
Our Commitment:
At Hiflylabs, we're not just about projects; we're about people. We believe that our people are our most valuable assets, and we are committed to nurturing their personal and professional development through our unique mentoring system.
Check out our Website, LinkedIn page and YouTube channel to get an insight into who we are and how we work!
If you’re someone who has a passion for B2B digital marketing, content creation & technology, and can thrive in a fun, people-centric company - then you've found your place!
Job Description
- Targeted Account List Creation: Identify and research high-potential companies and decision-makers for ABM campaigns.
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Playbook Development: Develop ABM playbooks and workflows to streamline our processes and ensure consistency in targeting and outreach.
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ABM Workflows Creation: Design, implement, and optimize ABM workflows that support the lead nurturing process and drive conversions.
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HubSpot Setup & Integration: Lead the setup and optimization of HubSpot for ABM campaigns, ensuring seamless integration with selected tools.
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Tool Integration: Integrate selected marketing tools with HubSpot to maximize efficiency and enhance campaign results.
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Email & LinkedIn Campaign Management: Plan, execute, and manage personalized email and LinkedIn campaigns targeting key decision-makers within accounts.
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Content Creation & Copywriting: Contribute to the content creation process by writing compelling copy for ABM campaigns, including emails, landing pages, case studies, and LinkedIn outreach.
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Content Distribution Development: Enhance strategies for distributing content effectively across channels to maximize visibility and engagement.
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Collaboration with Sales: Work closely with the sales team to align ABM strategies with sales objectives, ensuring a seamless handoff of leads and progress tracking.
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Performance Tracking & Optimization: Monitor campaign performance, analyze results, and make data-driven adjustments to optimize ABM efforts.
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Stay Updated on ABM Trends: Continuously research and implement best practices, new tools, and emerging trends in the ABM space.
Qualifications
Ideal Candidate:
- At least 3 years of experience in B2B marketing, with a focus on Account-Based Marketing strategies.
- Experience in B2B marketing automation tools and CRM systems.
- Proficient in SEO, PPC, and campaign management.
- Proven knowledge in content creation and copywriting.
- High-level proficiency in English for effective communication with global teams and clients.
- Excellent project management skills with the ability to handle multiple campaigns simultaneously.
- Strong analytical skills to measure and optimize campaign success.
What We Do
Our professional team has proved its expertise through 10 years of experience, participating in multiple Business Intelligence projects in various industries, such as the financial and telco sectors. We deliver a wide portfolio of innovative business solutions that include Data Warehouses, Business Intelligence, Data Analytics and NLP. In the last few years we have acquired a high level of competence in Mobile Application Development. Hiflylabs is committed to innovation, and encourages the realization of innovative initiatives in the form of independent startups.
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