Ciena is committed to our people-first philosophy. Our teams enjoy a culture focused on prioritizing a personalized and flexible work environment that empowers an individual’s passions, growth, wellbeing and belonging. We’re a technology company that leads with our humanity—driving our business priorities alongside meaningful social, community, and societal impact.
Uncover and tell stories for a global audience. Be part of a pioneering team that drives recruitment marketing, lead generation, and candidate engagement to position our company as an employer of choice. This role will provide broad exposure to digital marketing, social media, and content management, making it ideal for candidates looking to grow their skills.
Your day-to-day
Each day varies as you work on various facets of recruitment marketing activities that will position Ciena as an employer of choice across the globe.
- Social Media & Content Management:
- Manage external channels, including LinkedIn, Glassdoor, Indeed, and other platforms.
- Publish engaging content on social media platforms.
- Collaborate with teams to create graphics, videos, and other digital marketing assets.
- Ensure brand consistency across all recruitment marketing materials.
- Lead Generation & Email Marketing:
- Implement lead capture mechanisms and optimize lead generation processes to ensure a steady pipeline of candidates.
- Develop and execute email marketing campaigns using tools like Mailchimp or similar platforms.
- Analyze lead data and email campaign metrics to identify opportunities for optimization.
- Conduct A/B testing and refine campaigns for improved performance.
- Recruitment Marketing Campaigns:
- Run paid campaigns on social media and digital platforms to attract talent.
- Support the Recruitment Marketing Manager in planning and executing marketing initiatives.
- Coordinate with partner agencies for content creation and editing.
- Analytics & Reporting:
- Generate reports from various platforms, tracking campaign success and engagement.
- Provide insights and recommendations based on data analysis.
What we need from you
- 1-3 years of experience in recruitment or digital marketing.
- Foundational knowledge of social media, content creation, and email marketing.
- Experience using tools like Canva, Photoshop, and email/content management platforms.
- Strong written and verbal communication skills.
- Analytical mindset with the ability to interpret campaign and lead data.
- Proficiency in MS Office (Word, Excel, PowerPoint).
- Organizational and stakeholder management skills.
Preferred But Not Mandatory:
- Experience working in a multinational environment.
- Familiarity with Applicant Tracking Systems or recruitment processes.
- Knowledge of SEO and digital marketing best practices.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of personnel so classified.
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At Ciena, we are committed to building and fostering an environment in which our employees feel respected, valued, and heard. Ciena values the diversity of its workforce and respects its employees as individuals. We do not tolerate any form of discrimination.
Ciena is an Equal Opportunity Employer, including disability and protected veteran status.
If contacted in relation to a job opportunity, please advise Ciena of any accommodation measures you may require.
What We Do
Ciena (NYSE: CIEN) is a global leader in networking systems, services, and software. We build the world’s most adaptive networks to enable our customers to deliver richer, more connected experiences for all users. At our core, Ciena is a company rooted in people. We prioritize deep, collaborative relationships within our teams and alongside our customers, partners, and communities around the world.
For three-plus decades, we’ve brought our humanity to our relentless pursuit of innovation. We continue to lead the evolution of networking with a strong track record of industry firsts. As end-user expectations skyrocket, our customers and their networks must transform. Ciena powers this transformation by driving next-generation solutions built for maximum openness and agility—today and into the future.
Corporate/Brand Values:
• Customer First
• Integrity
• Velocity
• Innovation
• Outstanding People
We're the perfect size for you to make an impact. W
Only Ciena has the depth of expertise and the culture of collaboration and partnership required to help our partners evolve. We do this by strategically integrating hardware, services, and software in an open environment to ensure our clients’ networks are ‘fit for flexibility’ today and into the f
Why Work With Us
We are known for our industry-firsts, including the first coherent optical solution, converged packet-optical platform, and intelligence automation platform. Our commitment extends beyond innovation, logging in over 35,000 volunteer hours and $2 million to worthy causes in 2023. We're the perfect size and culture for you to make a difference.
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