Associate Product Manager

We are looking for a Product Manager who will help drive the GoFan user experience for the organization. They will be responsible for owning and executing initiatives that improve our customer-facing websites and applications, including GoFan.co and its respective applications. This role will work closely with Product and Engineering Teams as well as other internal and external stakeholders to plan and execute new product enhancements and features.

As part of the Product Management Team, you’ll have the opportunity to work alongside an extremely passionate and supportive team focused on building market-leading, innovative solutions. We follow an Agile process to iteratively drive important business outcomes.

THE OUTCOMES WE EXPECT

- Drive referrals to other PlayOn products for streaming and sites

- Maximize fan engagement

- Scale e-commerce functions to maintain compliance and support new offerings

IN THIS ROLE YOU CAN EXPECT TO ..

• Translating customer and internal user needs into clear, well-defined functional and technical requirements backed by data analysis and market research
• Create solutions that drive streaming subscriptions and support ancillary revenue models
• Owning delivery of product features and releases
• Documenting and communicating objectives, requirements, and constraints for product features and releases
• Partnering with stakeholders and ensuring coordination with internal and external teams
• Collaborating with engineers and designers to improve the service and product
• Communicating development status and driving development against milestones

TO THRIVE IN THIS ROLE THESE ARE THE TALENTS YOU BRING ..

• 2+ years product management and/or project management experience
• 1+ years of work experience in a role requiring interaction with various functional areas within the organization
• Appetite to learn about product delivery and strategy, and an eagerness to grow within the field of product management
• Be able to work independently, anticipating and resolving problems
• Has experience working in an Agile environment
• Self-motivated and dedicated with proven creative/critical thinking capabilities
• Strong communication skills and the ability to collaborate effectively with cross-functional teams
• Possess strong decision-making and prioritization skills
• Experience with payments, e-commerce or similar industry experience is a plus

HOW YOU PLAY

• Ownership over Participation- You take responsibility for achieving holistic outcomes, prioritize key objectives, and adapt quickly when situations require a different approach. You follow through even against the toughest challenges. 




• Team over Stars- You are a bridge builder, establishing processes and relationships with teams outside your own. You work to rally around common goals, find win-win solutions, compromise when necessary, and help others succeed.  




• Growth over Comfort- You are driven by a desire to grow and actively seek opportunities to expand your comfort zone, skills, and confidence. You embrace new challenges with curiosity, accepting discomfort and failure as opportunities to learn.   




• Fairness over Popularity- You approach decisions with a scientist’s mindset, challenging your assumptions and remaining objective. You consider long-term impact rather than relying on short-term gains, proactively seek others’ perspectives, and manage emotions in decision-making.   

Company Overview 

PlayOn is a dynamic growth-stage company dedicated to championing the spirit of play in the high school space. Backed by KKR, our family of brands—including GoFan, NFHS Network, and MaxPreps—empowers schools with innovative solutions and exceptional service. Our fan engagement platform is the only one that offers event ticketing, streaming, fundraising, concessions, merchandise sales, and website management in one place. We save administrators time so they can focus on what truly matters: supporting the students, staff, and fans who bring their programs to life. 

Trusted by thousands of schools across the country, we're here to help create more instant replays, hold-your-breath moments, last-minute comebacks, and games you want to watch over and over again. 

When being there means everything, we make sure you never miss a moment.  

Why you’ll love working at PlayOn  

Product, potential, and people. We’re a leader in the high school event space, constantly evolving our product to meet the needs of administrators. We focus on solving real challenges, learning quickly, and creating impactful solutions. 

This is a growth-stage company, meaning your contributions have real impact. You’ll have opportunities to grow your skills, tackle meaningful problems, and make a difference in the lives of schools and the students and fans they serve. 

Our culture is built on accountability, collaboration, growth, and fairness. We don’t just show up—we show up for each other. Everyone wears the same jersey, and we play hard, make the extra pass, and cheer one another on. Losses teach us, challenges motivate us, and persistence drives us forward. We value integrity over shortcuts, choosing to do what’s right even when it’s hard. Together, we strive to be better every day—because we know that’s how we win as a team. 

The Benefits We Offer 

Multiple medical insurance plans to choose from 

Dental, vision life and disability insurance 

Employee Emergency Fund  

Company equity (stock options) 

Open PTO policy  

401K plan with company match 

Hybrid/flexible work environment 

Note: Must be a full-time employee to participate in the company’s employee health benefit plan. Part-time employees and interns are not eligible to participate.